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Beige Belt

Fail

Buyers convert on only 0.6% of searches, so Beige Belt is a Fail.

Flapen Score
46
46 / 100
Top 46% of 16,930 Clothing, Shoes & Jewelry niches · +1 vs the category median of 45
Market size
$44K/yr423K searches / yr
90-day growth
+4.5%search demand this quarter
Competition
13%top-5 click share · 53 brands · 65 sellers

Flapen Score

Beige Belt against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Beige Belt is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Beige Belt market on Amazon at a glance

Shoppers on Amazon United States searched for Beige Belt 423K times last year and spent an estimated $44K. The top 5 brands take 41% of clicks. Demand peaks in Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 0.6% of those searches ended in a purchase.

Shoppers searched for this 423K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +4.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $44K a year.

Searches, last 12 months
423K
Growth, 90 days vs prior 90
+4.5%
Conversion, latest week
0.6%
Market size, estimated
$44Ka year
Peak month
December1.8× the quietest month
Top search term
wide elastic belts for women64K searches a year

02 · Price

A sale here is worth $16.52.

Listings sell for $16.52 on average, from $6.11 to $195.98. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $16.52 that is $0 to $2K a year per listing.

Average price
$16.52inside the $15 to $100 sweet spot
Price range
$6.11–$195.98
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
9.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

93% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #439 within Belts. It carries 2,215 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
99%
Out of stock, average day
0.3%
Average rank
#439in Belts
Average rating
4.40 starsAmazon United States average 4.42 stars
Average reviews
2,215per listing
Listings tracked
160

04 · Newcomers

4 of last year's 29 launches cleared the first-year sales bar.

29 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
29
Successful launches
4Amazon's first-year sales bar
Average brand age
42 months

Products

Top Beige Belt products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 13% of clicks. An open shelf where new products get seen.

Brands

53 falling

Sellers

65

Top-5 brand share

41%

Top 20: 84%

Top-5 click share

13%

Top 20: 37%

Open market

53%

  • Brand 110%
  • Brand 28%
  • Brand 38%
  • Brand 47%
  • Brand 57%
  • Brand 66%

Demand

Beige Belt search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Holiday '24Spike '25SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.8×

Search terms

Top Beige Belt search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • wide elastic belts for women64K/yr
  • chanel belt46K/yr
  • wide waist belts for women34K/yr
  • cinch belt28K/yr
  • wide waist belt25K/yr
  • fancy belts for women dresses22K/yr
  • black stretch belt women25K/yr
  • wide elastic belt21K/yr
  • thick waist belt19K/yr
  • thick belts for women dresses18K/yr

Reviews and returns

What reviews say buyers love and hate about Beige Belt

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Size-Overall”
24%of negative reviews mention “Size-Overall”
9.9%of orders come back
“Too short”
A buyer, on “Size-Overall”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Beige Belt questions

Answered from the same tracked data.