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Beetlejuice Purse

Fail

Shoppers spend an estimated $6K a year here, so Beetlejuice Purse is a Fail.

Flapen Score
42
42 / 100
Ranks 10,652 of 16,930 Clothing, Shoes & Jewelry niches · −3 vs the category median of 45
Market size
$6K/yr77K searches / yr
90-day growth
-4.3%search demand this quarter
Competition
40%top-5 click share · 11 brands · 56 sellers

Flapen Score

Beetlejuice Purse against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Beetlejuice Purse is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Beetlejuice Purse market on Amazon at a glance

Shoppers on Amazon United States searched for Beetlejuice Purse 77K times last year and spent an estimated $6K. The top 5 brands take 92% of clicks. Demand peaks in Aug–Sep–Oct. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 0.2% of those searches ended in a purchase.

Shoppers searched for this 77K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -4.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $6K a year.

Searches, last 12 months
77K
Growth, 90 days vs prior 90
-4.3%
Conversion, latest week
0.2%
Market size, estimated
$6Ka year
Peak month
September9.5× the quietest month
Top search term
beetlejuice wallet12K searches a year

02 · Price

A sale here is worth $38.20.

Listings sell for $38.20 on average, from $12.64 to $81.74. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $38.20 that is $0 to $4K a year per listing.

Average price
$38.20inside the $15 to $100 sweet spot
Price range
$12.64–$81.74
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
3.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

69% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 16.0% of listings are out of stock. The average listing ranks #5,767 within Backpacks. It carries 160 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
69%
Prime listings
91%
Out of stock, average day
16.0%
Average rank
#5,767in Backpacks
Average rating
4.38 starsAmazon United States average 4.42 stars
Average reviews
160per listing
Listings tracked
32

04 · Newcomers

2 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
2Amazon's first-year sales bar
Average brand age
36 months

Products

Top Beetlejuice Purse products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 40% of clicks. An open shelf where new products get seen.

Brands

11 falling

Sellers

56

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

40%

Top 20: 84%

Open market

6%

  • Brand 155%
  • Brand 213%
  • Brand 312%
  • Brand 46%
  • Brand 55%
  • Brand 62%
  • Open — no brand owns it (5 brands, 6%)

Demand

Beetlejuice Purse search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '24Prime Day '25Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 9.5×

Search terms

Top Beetlejuice Purse search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • beetlejuice wallet12K/yr
  • beetlejuice purse14K/yr
  • beetlejuice loungefly9K/yr
  • beetlejuice bag10K/yr
  • loungefly beetlejuice8K/yr
  • beetlejuice backpack9K/yr
  • handbook for the recently deceased purse4K/yr
  • beetlejuice loungefly backpack2K/yr
  • beetlejuice mini backpack2K/yr
  • beetle juice purse2K/yr

Reviews and returns

What reviews say buyers love and hate about Beetlejuice Purse

We read the reviews and the return reasons for every product selling here.

34%of positive reviews mention “Quality-Overall”
33%of negative reviews mention “Size-Overall”
3.3%of orders come back
“Kinda big”
A buyer, on “Size-Overall”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Beetlejuice Purse questions

Answered from the same tracked data.