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Bee Purse

Fail

Shoppers spend an estimated $16K a year here, so Bee Purse is a Fail.

Flapen Score
46
46 / 100
Top 46% of 16,930 Clothing, Shoes & Jewelry niches · +1 vs the category median of 45
Market size
$16K/yr98K searches / yr
90-day growth
+4.9%search demand this quarter
Competition
33%top-5 click share · 31 brands · 52 sellers

Flapen Score

Bee Purse against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Bee Purse is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bee Purse market on Amazon at a glance

Shoppers on Amazon United States searched for Bee Purse 98K times last year and spent an estimated $16K. The top 5 brands take 47% of clicks. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 0.7% of those searches ended in a purchase.

Shoppers searched for this 98K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +4.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $16K a year.

Searches, last 12 months
98K
Growth, 90 days vs prior 90
+4.9%
Conversion, latest week
0.7%
Market size, estimated
$16Ka year
Top search term
bee purse36K searches a year

02 · Price

A sale here is worth $23.42.

Listings sell for $23.42 on average, from $5.53 to $72.62. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $23.42 that is $0 to $2K a year per listing.

Average price
$23.42inside the $15 to $100 sweet spot
Price range
$5.53–$72.62
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
3.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

76% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 19.4% of listings are out of stock. The average listing ranks #13,784 within Crossbody Bags. It carries 865 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
92%
Out of stock, average day
19.4%
Average rank
#13,784in Crossbody Bags
Average rating
4.59 starsAmazon United States average 4.42 stars
Average reviews
865per listing
Listings tracked
49

04 · Newcomers

2 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
2Amazon's first-year sales bar
Average brand age
28 months

Products

Top Bee Purse products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 33% of clicks, no more. An open shelf where new products get seen.

$0$644$1K$2K$3K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

31 rising

Sellers

52

Est. top-5 brand share

47%

Top 20: 90%

Est. top-5 click share

33%

Top 20: 72%

Open market

49%

  • Vera Bradley21%
  • Miss Adola9%
  • Deanfun7%
  • Beatfull6%
  • ZOMAKE4%
  • ALUDAPIJU4%

Demand

Bee Purse search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Black Friday '25Spike '26OctNovDecJanFebMarAprMayJunJul

Peak months: Oct · busiest ÷ quietest = 1.7× · 10 of 12 months tracked

Search terms

Top Bee Purse search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • bee purse36K/yr
  • bee bag21K/yr
  • bumble bee purse5K/yr
  • bee purse for women6K/yr
  • vera bradley bee7K/yr
  • vera bradley bee garden11K/yr
  • vera bradley bees knees3K/yr
  • vera bradley bees3K/yr
  • bee garden vera bradley3K/yr

Reviews and returns

What reviews say buyers love and hate about Bee Purse

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
23%of negative reviews mention “Size-Overall”
3.8%of orders come back
“Huge”
A buyer, on “Size-Overall”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Bee Purse questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data