beanies bulk
Skip itSoft demand (-70.4% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$30.83avg listing price — sweet spot $15–$100
Price range
Great$8.17–$112.63cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great38%top-5 click share — an open shelf
Returns
Good2.3%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad6,031.36avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.5%search→purchase rate — share of searches ending in a sale
Brand share
Bad93%top-5 brand share — brand-locked demand
Market size
Bad$58K$58K/yr · 124K searches
Growth
Bad-70.4%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, beanies bulk is a $58K/yr Amazon United States market (124K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 38/100.
Data updated Jul 11, 2026 · scored weekly · How we score niches
beanies bulk market data
- Units sold / yr
- 4K–5K
- avg 0–100/product
- Revenue / yr
- $123K–$154K
- units × avg price
- Conversion rate
- 1.5%
- Avg BSR
- #607
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 90%
- Out of stock
- 12.7%
- Avg brand age
- 43 months
- Avg seller age
- 151 days
Competition & brand share
Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.Brands
11 falling
Sellers
22
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
38%
Top 20: 84%
Open market
5%
- Winterlace51%
- ZH17%
- DASSNANE11%
- LYDTICK9%
- Extpro4%
- Yahenda2%
- Open — no brand owns it (5 brands, 5%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -70.4% search growth over the last 90 days.Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 22.7×
Top beanies bulk search terms
- beanies bulk47K/yr
- bulk beanies31K/yr
- beanie bulk15K/yr
- winter hats bulk17K/yr
- beanie hats bulk11K/yr
- knit hats bulk4K/yr
Top beanies bulk products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
50 PCS Beanies Hats Men Beanie for Women Winter Knitted Hat Elasticity Soft Ski Hat Warm Blank Bulk Black Ideal Gifts for Shelters Charities Bulk Winter Hats for Homeless
DASSNANE$47.434.4★156 rev
Wholesale Winter Gloves Beanies Warm Thick Thermal Bulk Case Pack Unisex Men Women (24 Beanies - Black)
Winterlace$36.804.6★76 rev
12 Pack Winter Beanie Hats for Men Women Warm Cozy Knitted Cuffed Skull Cap Wholesale
Winterlace$20.484.6★8,091 rev
25 Pack Winter Beanie Hats Unisex Thermal Toboggan Cold Weather Cuffed Caps Bulk Bundle Black
Winterlace$29.654.6★413 rev
48 Pack Winter Beanies Bulk Cold Weather Warm Knit Skull Caps Mens Womens Unisex Hats (Black Ribbed)
Winterlace$60.124.5★524 rev
Newest
by launch date
6 PCS Black Beanies Hats Men Beanie for Women Winter Knitted Hat Soft Ski Hat Warm Blank Bulk Ideal Gifts for Shelters Charities
DASSNANE$11.34156 rev
50 PCS Beanies Hats Men Beanie for Women Winter Knitted Hat Elasticity Soft Ski Hat Warm Blank Bulk Black Ideal Gifts for Shelters Charities Bulk Winter Hats for Homeless
DASSNANE$47.43156 rev
ZH 12-Pack Knitted Winter Beanie Hats for Men and Women Warm and Cozy Cuffed Skull Caps Bulk Purchase Khaki
ZH$16.83531 rev
100% Cotton Skull Caps Beanie Sleeping Hats for Men Women 2-Pack Black
Headshion$8.4911,799 rev
96x Winter Gloves Beanies Crew Socks Neck Warmers Donation Charity Care Bulk Bundle
Winterlace$112.6334 rev
Trending
90-day click momentum100% Cotton Skull Caps Beanie Sleeping Hats for Men Women 2-Pack Black
Headshion$8.494.4★
LYDTICK 25 Pack Winter Beanie Hats Bulk for Men Women Wholesale Knit Beanies Cold Weather Skull Caps 8 Colors
LYDTICK$31.484.6★
ZH 12-Pack Knitted Winter Beanie Hats for Men and Women Warm and Cozy Cuffed Skull Caps Bulk Purchase Khaki
ZH$16.834.6★
48 Pack Winter Beanies Bulk Cold Weather Warm Knit Skull Caps Mens Womens Unisex Hats (Black Ribbed)
Winterlace$60.124.5★
25 Pack Winter Beanie Hats Unisex Thermal Toboggan Cold Weather Cuffed Caps Bulk Bundle
Winterlace$28.334.6★
What buyers say about beanies bulk
What buyers praise and complain about, mined from review topics.What buyers love
“But still great quality beanies”
“These beanies are very warm and comfortable”
“Fits perfect”
“Great value”
“Comfortable”
“Great colors”
“As advertised”
“Comofortable and soft, easy to wash”
“Nice hats and thick”
“feels durable”
What buyers complain about
“Too small”
“These are not the high quality beanies you purchase from brand name outdoor wear catalogs”
“Wrong color”
“The smell was so intense that it took 3 washes”
“They stretch out over time”
“Thin”
“its way too long”
“Material is very cheap”
“Thick”
“Could have been cheaper”
Top return reasons
Common questions
- Is beanies bulk profitable to sell on Amazon United States?
- The niche generates $58K/yr across 39 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is -70.4%. Flapen's verdict: Skip it (38/100).
- How competitive is the beanies bulk niche?
- 11 brands and 22 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 93% of demand.
- What do buyers complain about in beanies bulk?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Color. The return rate is 2.3%.
- When does demand for beanies bulk peak?
- Demand peaks in Jan–Oct–Nov–Dec; the busiest month runs 22.7× the quietest.
- What does it cost to enter the beanies bulk niche?
- Listings span $8.17–$112.63; the average listing price is $30.83 (sweet spot $15–$100). The average incumbent carries 6,031 reviews — the moat a new listing must climb.