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39

be kind sweatshirt

Skip it

Soft demand (-80.1% this quarter) — this niche doesn't clear our bar today.

Market size 2Growth 0Conversion 6Competition 77Returns 12Price range 95Avg price 92Brand share 67Review moat 61Quality gap 63

Price range

Incredible$15.10–$35.81

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great$21.97

avg listing price — sweet spot $15–$100

Competition

Great38%

top-5 click share — an open shelf

Brand share

Good65%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Good1,053.69

avg incumbent reviews — the moat a new listing must climb

Returns

Bad8.5%

return rate — above 5% kills the launch gate

Conversion

Bad0.5%

search→purchase rate — share of searches ending in a sale

Market size

Bad$7K

$7K/yr · 68K searches

Growth

Bad-80.1%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, be kind sweatshirt is a $7K/yr Amazon United States market (68K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in Jan–Feb–Oct–Nov–Dec. Verdict: Skip it — 39/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

be kind sweatshirt market data

Units sold / yr
250–500
avg 0–100/product
Revenue / yr
$5K–$11K
units × avg price
Conversion rate
0.5%
Avg BSR
#16,125
Page quality
0%
Prime
90%
Sponsored
59%
Out of stock
16.4%
Avg brand age
32 months
Avg seller age
223 days

Competition & brand share

Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.

Brands

23 rising

Sellers

26

Top-5 brand share

65%

Top 20: 98%

Top-5 click share

38%

Top 20: 76%

Open market

35%

  • Generic18%
  • ASTANFY14%
  • Sea Zaela14%
  • KIMSOONG10%
  • GINESBE5%
  • Lytiarul5%

Demand & seasonality

Weekly Amazon search volume, last 103 weeks — -80.1% search growth over the last 90 days.
5K4KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26DecMarJunAugNovMarMay

Peak months: Jan, Feb, Oct, Nov, Dec · busiest ÷ quietest = 12.4×

Top be kind sweatshirt search terms

  • be kind sweatshirt women36K/yr
  • be kind sweatshirt17K/yr
  • be kind hoodie10K/yr
  • be kind long sleeve shirts for women5K/yr
All search terms

Top be kind sweatshirt products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$2196%$4379%$65612%$8751101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about be kind sweatshirt

What buyers praise and complain about, mined from review topics.

What buyers love

Weight Light21%

“Very light weight jacket”

Size-Overall17%

“All the other extra large size fit”

Soft Feel9%

“Soft sweatshirt”

Material Quality9%

“I like the feeling of this material like a mesh”

Comfort-Overall6%

“So comfortable”

Advertised Vs Actual Product5%

“Accurate photo”

Exercise/Sports Suitability5%

“perfect for athletic to wear”

Warmth3%

“It is warm and cozy”

Design-Overall3%

“The design on the sweatshirt looks like it was applied correctly”

Quality-Overall3%

“It is very well done”

What buyers complain about

Size-Overall46%

“Size runs small”

Arm Fit8%

“The sweater in arms are like extra small it fits different”

Material Quality8%

“It's not cotton”

Quality-Overall8%

“Bad quality”

Shrinkage Resistance4%

“Shrinks in wash”

Thickness4%

“Also it's not thick like a hoodie”

Zipper Quality4%

“Zipper is flimsy, though, and I hope I can get some use of this jacket before it invevitably gives out”

Color3%

“Its like the color is already worn off”

Unsustainable Design3%

“Design already has worn off”

Top return reasons

Size-Overall45%
Thin12%
Material Quality10%
Length6%
Chest Fit5%
Sleeve Fit4%
Waist Fit2%
Color2%
Advertised Vs Actual Product2%
Arm Fit1%

Common questions

Is be kind sweatshirt profitable to sell on Amazon United States?
The niche generates $7K/yr across 39 tracked products. 0 of 11 products launched in the last 360 days are still selling. 90-day search growth is -80.1%. Flapen's verdict: Skip it (39/100).
How competitive is the be kind sweatshirt niche?
23 brands and 26 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 65% of demand.
What do buyers complain about in be kind sweatshirt?
Top complaints mined from reviews: Size-Overall, Arm Fit, Material Quality. The return rate is 8.5% — above our launch gate.
When does demand for be kind sweatshirt peak?
Demand peaks in Jan–Feb–Oct–Nov–Dec; the busiest month runs 12.4× the quietest.
What does it cost to enter the be kind sweatshirt niche?
Listings span $15.10–$35.81; the average listing price is $21.97 (sweet spot $15–$100). The average incumbent carries 1,054 reviews — the moat a new listing must climb.