bcbgmaxazria dresses for women
Skip itHigh returns (38.3%) — this niche doesn't clear our bar today.
Competition
Incredible7%top-5 click share — an open shelf
Review moat
Great128.82avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Avg price
Good$107.35avg listing price — sweet spot $15–$100
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Growth
Okay+7.4%90-day search growth — must beat 0% to launch
Market size
Bad$87K$87K/yr · 737K searches
Price range
Bad$0.10–$744.10cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale
Returns
Bad38.3%return rate — above 5% kills the launch gate
According to Flapen's Amazon United States niche tracking, bcbgmaxazria dresses for women is a $87K/yr Amazon United States market (737K searches/yr). The top 5 brands hold 84% of demand. Verdict: Skip it — 44/100.
Data updated Jul 13, 2026 · scored weekly · How we score niches
bcbgmaxazria dresses for women market data
- Units sold / yr
- 1K–2K
- avg 0–100/product
- Revenue / yr
- $134K–$161K
- units × avg price
- Conversion rate
- 0.1%
- Avg BSR
- #21,183
- Page quality
- 0%
- Prime
- 97%
- Sponsored
- 67%
- Out of stock
- 11.5%
- Avg brand age
- -88 months
- Avg seller age
- 169 days
Competition & brand share
Clicks spread well past the top 5 (7% combined) — an open shelf where new products get seen.Brands
57 rising
Sellers
47
Top-5 brand share
84%
Top 20: 94%
Top-5 click share
7%
Top 20: 19%
Open market
34%
- Dress the Population33%
- BCBG23%
- BCBGMAXAZRIA6%
- Adrianna Papell3%
- David's Bridal1%
- KARL LAGERFELD1%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +7.4% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.3×
Top bcbgmaxazria dresses for women search terms
- bcbgmaxazria dresses for women260K/yr
- dress the population198K/yr
- bcbg dress for women60K/yr
- bcbg dress63K/yr
- dress the population cocktail dress36K/yr
- dress the population dress23K/yr
- dress the population formal dresses28K/yr
- dress the population dresses19K/yr
- dress the population gowns9K/yr
- marchesa notte dresses for women7K/yr
Top bcbgmaxazria dresses for women products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Dress the Population Womens Tahani V-Neck Embroided Midi Dress Black/Nude Medium
Dress the Population$116.794.2★29 rev
Dress the Population Womens Tiffany one Shoulder Crepe midi Black S
Dress the Population$50.673.8★396 rev
BCBG Womens Sleeveless Jewel Neck Black/Nude 10
BCBG$125.224.4★16 rev
Dress the Population Womens Uma Dress Maroon/Black L
Dress the Population$95.234.2★68 rev
Dress the Population Womens Elisa Sleeveless Plunge Neckline FIT and Flare MIDI Dress White/Gold XX-Large
Dress the Population$115.194.2★188 rev
Newest
by launch date
Retrofte Womens Remington Dress Black L
Retrofete$408.120 rev
BCBG Womens Sleeveless Jewel Neck Black/Nude 10
BCBG$125.2216 rev
BCBG Womens Short Puff Sleeve Faux Collar Dark Cream/Orchid Blood 14
BCBG$51.9420 rev
BCBGeneration BCBG Womens Strapless Sweatheart Neck City Indigo Multi 6
BCBG$59.6514 rev
BCBG Womens Sleeveless High Neck Black 10
BCBG$132.0321 rev
Trending
90-day click momentum
o.p.t Womens Aksoy Dress Red Floral S
o.p.t$144.434.2★
BCBG Womens Short Puff Sleeve Faux Collar Dark Cream/Orchid Blood 14
BCBG$51.944.2★
HALSTON H Womens Sportswear Dress Adobe Multi 6
HALSTON$48.583.7★
BCBGeneration BCBG Womens Strapless Sweatheart Neck City Indigo Multi 6
BCBG$59.654.6★
Retrofte Womens Remington Dress Black L
Retrofete$408.120.0★
What buyers say about bcbgmaxazria dresses for women
What buyers praise and complain about, mined from review topics.What buyers love
“Fits like a glove”
“Very flattering”
“Good material”
“Most comfortable”
“Gorgeous color”
“Good quality”
“Beautiful design”
“The fabric is stretchy”
“Good shapewear dress for the price”
“almost a soft ripple effect”
What buyers complain about
“Ran small”
“Looks more expensive than it is”
“Cheap”
“I really didn't like how it looked on me that much I'm not sure if it's the color”
“runs small in the chest”
“Unfortunately, the length just didnt work for me”
“Received a used and spelled terrible”
“Lace has very little stretch”
“However, given the ruching around the waist, it's recommended that you order a size down so you can adjust the ruching to make this flattering”
“Thin material”
Top return reasons
Common questions
- Is bcbgmaxazria dresses for women profitable to sell on Amazon United States?
- The niche generates $87K/yr across 407 tracked products. 0 of 163 products launched in the last 360 days are still selling. 90-day search growth is +7.4%. Flapen's verdict: Skip it (44/100).
- How competitive is the bcbgmaxazria dresses for women niche?
- 57 brands and 47 sellers compete. The top 5 products take 7% of clicks and top 5 brands hold 84% of demand.
- What do buyers complain about in bcbgmaxazria dresses for women?
- Top complaints mined from reviews: Size-Overall, Value For Money, Quality-Overall. The return rate is 38.3% — above our launch gate.
- When does demand for bcbgmaxazria dresses for women peak?
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- What does it cost to enter the bcbgmaxazria dresses for women niche?
- Listings span $0.10–$744.10; the average listing price is $107.35 (sweet spot $15–$100). The average incumbent carries 129 reviews — the moat a new listing must climb.