Baublebar
MaybeThe products selling today average only 3.9★. But buyers convert on only 1.0% of searches, so Baublebar is a Maybe.
- Flapen Score
- 63 / 100Top 3% of 16,930 Clothing, Shoes & Jewelry niches · +18 vs the category median of 4563
- Market size
- $321K/yr1.1M searches / yr
- 90-day growth
- +74.1%search demand this quarter
- Competition
- 47%top-5 click share · 14 brands · 21 sellers
Flapen Score
Baublebar against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Baublebar is stronger. Inside it, weaker.
Market
The Baublebar market on Amazon at a glance
Shoppers on Amazon United States searched for Baublebar 1.1M times last year and spent an estimated $321K. The top 5 brands take 87% of clicks. Demand peaks in Nov–Dec. Flapen scores it 63 out of 100, a Maybe.
01 · Demand
An estimated 1.0% of those searches ended in a purchase.
Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +74.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $321K a year.
- Searches, last 12 months
- 1.1M
- Growth, 90 days vs prior 90
- +74.1%
- Conversion, latest week
- 1.0%
- Market size, estimated
- $321Ka year
- Peak month
- December7.2× the quietest month
- Top search term
- baublebar551K searches a year
02 · Price
A sale here is worth $29.58.
Listings sell for $29.58 on average, from $8.51 to $56.66. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $29.58 that is $0 to $3K a year per listing.
- Average price
- $29.58inside the $15 to $100 sweet spot
- Price range
- $8.51–$56.66
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 2.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 12.8% of listings are out of stock. The average listing ranks #1,871 within Bracelets. It carries 315 reviews at 3.88 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 85%
- Prime listings
- 100%
- Out of stock, average day
- 12.8%
- Average rank
- #1,871in Bracelets
- Average rating
- 3.88 starsAmazon United States average 4.42 stars
- Average reviews
- 315per listing
- Listings tracked
- 40
04 · Newcomers
6 of last year's 13 launches cleared the first-year sales bar.
13 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 13
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 29 months
Products
Top Baublebar products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 rising
Sellers
21
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
47%
Top 20: 78%
Open market
10%
- Brand 166%
- Brand 212%
- Brand 34%
- Brand 43%
- Brand 52%
- Brand 62%
- Open — no brand owns it (8 brands, 10%)
Demand
Baublebar search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 7.2×
Search terms
Top Baublebar search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- baublebar551K/yr
- baublebar necklace128K/yr
- bauble bar69K/yr
- baublebar bracelets84K/yr
- baublebar earrings96K/yr
- bauble bar bracelet30K/yr
- resin necklace21K/yr
- bauble bar necklace14K/yr
- bubble bar jewelry18K/yr
- baublebar jewelry23K/yr
Reviews and returns
What reviews say buyers love and hate about Baublebar
We read the reviews and the return reasons for every product selling here.
“Way too yellow”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Baublebar questions
Answered from the same tracked data.









