Batman Utility Belt

Shoppers searched for this 688K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -16.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $318K a year.

Searches, last 12 months

688K

Growth, 90 days vs prior 90

-16.9%

Conversion, latest week

1.7%

Market size, estimated

$318Ka year

Top search term

batman costume kids326K searches a year

Listings sell for $27.48 on average, from $10.47 to $52.11. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $27.48 that is $7K to $14K a year per listing.

Average price

$27.48inside the $15 to $100 sweet spot

Price range

$10.47–$52.11

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

250–500

Revenue per listing a year

$7K–$14K

Returns

5.4%of orders · Amazon United States median 2.1%

69% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 12.7% of listings are out of stock. The average listing ranks #665 within Boys. It carries 1,118 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

69%

Prime listings

97%

Out of stock, average day

12.7%

Average rank

#665in Boys

Average rating

4.44 starsAmazon United States average 4.42 stars

Average reviews

1,118per listing

Listings tracked

29

6 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

1Amazon's first-year sales bar

Average brand age

54 months