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Basketball Socks

Fail

Demand is soft, at -31.1% this quarter, so Basketball Socks is a Fail.

Flapen Score
42
42 / 100
Ranks 10,652 of 16,930 Clothing, Shoes & Jewelry niches · −3 vs the category median of 45
Market size
$90K/yr223K searches / yr
90-day growth
-31.1%search demand this quarter
Competition
23%top-5 click share · 29 brands · 193 sellers

Flapen Score

Basketball Socks against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Basketball Socks is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Basketball Socks market on Amazon at a glance

Shoppers on Amazon United States searched for Basketball Socks 223K times last year and spent an estimated $90K. The top 5 brands take 74% of clicks. Demand peaks in Nov–Dec. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 2.6% of those searches ended in a purchase.

Shoppers searched for this 223K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -31.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $90K a year.

Searches, last 12 months
223K
Growth, 90 days vs prior 90
-31.1%
Conversion, latest week
2.6%
Market size, estimated
$90Ka year
Peak month
December11.5× the quietest month
Top search term
girls adidas socks23K searches a year

02 · Price

A sale here is worth $15.39.

Listings sell for $15.39 on average, from $8.69 to $28.85. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $15.39 that is $2K to $4K a year per listing.

Average price
$15.39inside the $15 to $100 sweet spot
Price range
$8.69–$28.85
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
$2K–$4K
Returns
3.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #1,033 within Clothing. It carries 2,655 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
7.7%
Average rank
#1,033in Clothing
Average rating
4.67 starsAmazon United States average 4.42 stars
Average reviews
2,655per listing
Listings tracked
82

04 · Newcomers

3 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
9
Successful launches
3Amazon's first-year sales bar
Average brand age
42 months

Products

Top Basketball Socks products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 23% of clicks. An open shelf where new products get seen.

Brands

29 rising

Sellers

193

Top-5 brand share

74%

Top 20: 95%

Top-5 click share

23%

Top 20: 56%

Open market

23%

  • Brand 135%
  • Brand 222%
  • Brand 37%
  • Brand 45%
  • Brand 55%
  • Brand 63%

Demand

Basketball Socks search demand

Weekly searches over the year, seasonality beneath. Pick a range.

150K100KPrime Day '24Spike '24Black Friday '24Holiday '24Spike '25Prime Day '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 11.5×

Search terms

Top Basketball Socks search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • girls adidas socks23K/yr
  • boys basketball socks47K/yr
  • boys black nike socks12K/yr
  • youth adidas socks10K/yr
  • adidas youth socks10K/yr
  • kids basketball socks19K/yr
  • youth basketball socks23K/yr
  • black nike socks boys12K/yr
  • kids black nike socks9K/yr
  • adidas girls socks8K/yr

Reviews and returns

What reviews say buyers love and hate about Basketball Socks

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
22%of negative reviews mention “Size-Overall”
3.6%of orders come back
“Run a little big”
A buyer, on “Size-Overall”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Basketball Socks questions

Answered from the same tracked data.