Is baseball wallet profitable to sell on Amazon United States?

The niche generates $76K/yr across 17 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +12.6%. Flapen's verdict: Skip it (36/100).

How competitive is the baseball wallet niche?

9 brands and 15 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 93% of demand.

What do buyers complain about in baseball wallet?

Top complaints mined from reviews: Durability, Ease Of Use, Quality-Overall. The return rate is 4.0%.

When does demand for baseball wallet peak?

Demand peaks in Nov–Dec; the busiest month runs 6.8× the quietest.

What does it cost to enter the baseball wallet niche?

Listings span $7.37–$42.93; the average listing price is $23.56 (sweet spot $15–$100). The average incumbent carries 2,414 reviews — the moat a new listing must climb.

baseball wallet

Skip it

Brand-locked demand (top 5 brands take 93% of clicks) — this niche doesn't clear our bar today.

Avg price

Incredible$23.56

avg listing price — sweet spot $15–$100

Price range

Great$7.37–$42.93

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Okay+12.6%

90-day search growth — must beat 0% to launch

Review moat

Okay2,414.24

avg incumbent reviews — the moat a new listing must climb

Conversion

Okay3.1%

search→purchase rate — share of searches ending in a sale

Returns

Okay4.0%

return rate — above 5% kills the launch gate

Competition

Okay64%

top-5 click share — leaders hold, buyers still browse

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Market size

Bad$76K

$76K/yr · 105K searches

Brand share

Bad93%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, baseball wallet is a $76K/yr Amazon United States market (105K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 36/100.

Data updated Jul 20, 2026 · scored weekly · How we score niches

baseball wallet market data

Units sold / yr: 3K–4K; avg 100–250/product
Revenue / yr: $71K–$94K; units × avg price
Conversion rate: 3.1%
Avg BSR: #1,217
Page quality: 0%
Prime: 100%
Sponsored: 53%
Out of stock: 11.9%
Avg brand age: 47 months
Avg seller age: 173 days

Competition & brand share

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.

Brands

9 falling

Sellers

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

Rawlings59%
Amutta11%
House of Jack Co.10%
WRIGAEL10%
bipkonu3%
CEASQVAA3%
Open — no brand owns it (3 brands, 5%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +12.6% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 6.8×

Open Trend

Top baseball wallet search terms

baseball wallet42K/yr +15.8%2.1% conv.
rawlings wallet26K/yr +5.9%1.8% conv.
rawlings wallets for men9K/yr +14.3%2.7% conv.
yankees wallet6K/yr +11.9%0.3% conv.
baseball wallets for boys8K/yr +17.0%4.5% conv.
baseball glove wallet4K/yr +17.3%0.4% conv.
baseball wallets for men5K/yr +12.3%1.9% conv.
rawlings baseball wallet5K/yr +7.9%2.7% conv.

All search terms

Top baseball wallet products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 17 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Rawlings | Baseball Stitch Bifold Bi-Fold Wallet | Genuine Leather | Tan

Rawlings$34.794.8★2,319 rev

Amutta Kids Wallet for Boys Baseball Teen Boys Wallet for Kids Ages 4-5-6-7-8-9-10-11-12-13-14-15-16 Leather Wallet for Teen Boy Baseball Wallets - Teenage Teenager Gifts for Boy Christmas Birthday

Amutta$17.264.6★683 rev

WRIGAEL Credit Card Holder Wallet Rfid Blocking Kids Boys Bifold Teen Cool Cute for Cash with ID Window Cardholder Teenage Teenager Baseball

WRIGAEL$13.484.6★152 rev

House of Jack Co. Baseball Mens Slim Money Clip Wallet Super Strong Magnetic Clip Holds 15+ Bills Full Grain Leather Slim Front Pocket Wallet 8 Card Holder Baseball Fan Gift Brown

House of Jack Co.$38.794.8★434 rev

Rawlings Mens Tanned-leather Baseball Stitch Embroidered Wallet - (Dark Brown)

Rawlings$36.624.8★2,319 rev

Newest

by launch date

bipkonu Kids Wallet for Boys Cheap RFID Trifold Boys Wallet for Kids Ages 4-5-6-7-8-9-10-12 Baseball Toddler Wallets with Coin Pocket Novelty Wallet for Boy Girls Teen Christmas Birthday Gifts

bipkonu$8.289 rev

4mo ago

Cool Baseball Wallet Gifts for Kids Kids Wallets for Boys Teen Bifold Leather Boy Wallets with Zipper Coin Pocket Novelty Baseball Wallet Stuff Accessories for Boys Birthday Christmas Gifts

CEASQVAA$10.8020 rev

6mo ago

Lamiza Kids Wallet for Boys Teen Little Boys Wallet for Kids Ages 4-5-6-7-8-9-10-12 Baseball Sports Youth Wallets w/Zipper Coin Pocket Tri Fold Child Childrens Wallet for Christmas Birthday Gift

Lamiza$7.372,525 rev

8mo ago

Amutta Kids Wallet for Boys Baseball Teen Boys Wallet for Kids Ages 4-5-6-7-8-9-10-11-12-13-14-15-16 Leather Wallet for Teen Boy Baseball Wallets - Teenage Teenager Gifts for Boy Christmas Birthday

Amutta$17.26683 rev

1y ago

Rawlings | Mens Bifold Wallet Collection | Genuine Leather | Light Brown | Baseball Seam Stitch

Rawlings$31.082,319 rev

1y ago

What buyers say about baseball wallet

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall33%

“It is a nice quality and arrived quickly”

Advertised Vs Actual Product11%

“as advertised”

Value For Money10%

“Great value”

Size-Overall6%

“Able to fit the cards necessary to travel”

Durability5%

“feels durable”

Ease Of Use5%

“Ease of use”

Gifting Purpose5%

“Great gift”

Compactness4%

“Compact handy”

Pockets/Compartments3%

“Carries well in the pocket”

Design-Overall2%

“design wonderful”

What buyers complain about

Durability28%

“it broke yesterday”

Ease Of Use17%

“Hard to use”

Quality-Overall15%

“Bad quality and cards are damaged”

Size-Overall15%

“The whole thing is TOO tight”

Design-Overall3%

“Bad design”

Stretchability/Expandability/Elasticity3%

“My worry was the elastic would break down fast”

Add-Ons/Attachments3%

“The tool to attach the clip is missing so I cant even use it”

Storage Capacity2%

“Doesn't hold many cards or much money”

Hard Feel2%

“It was very difficult”

Value For Money2%

“is it worth almost $30”

Top return reasons

Size-Overall39%

Ease Of Use9%

Functionality-Overall6%

Defective Material/Parts5%

Advertised Vs Actual Product5%

Shape/Style5%

Durability4%