Barbie Sunglasses
FailBuyers convert on only 0.7% of searches, so Barbie Sunglasses is a Fail.
- Flapen Score
- 46 / 100Top 46% of 16,930 Clothing, Shoes & Jewelry niches · +1 vs the category median of 4546
- Market size
- $142K/yr888K searches / yr
- 90-day growth
- -9.4%search demand this quarter
- Competition
- 19%top-5 click share · 19 brands · 28 sellers
Flapen Score
Barbie Sunglasses against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Barbie Sunglasses is stronger. Inside it, weaker.
Market
The Barbie Sunglasses market on Amazon at a glance
Shoppers on Amazon United States searched for Barbie Sunglasses 888K times last year and spent an estimated $142K. The top 5 brands take 91% of clicks. Demand peaks in Jun–Jul–Oct. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 0.7% of those searches ended in a purchase.
Shoppers searched for this 888K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -9.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $142K a year.
- Searches, last 12 months
- 888K
- Growth, 90 days vs prior 90
- -9.4%
- Conversion, latest week
- 0.7%
- Market size, estimated
- $142Ka year
- Peak month
- June8.3× the quietest month
- Top search term
- barbie clothes for girls147K searches a year
02 · Price
A sale here is worth $23.12.
Listings sell for $23.12 on average, from $8.11 to $38.71. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At $23.12 that is $0 to $2K a year per listing.
- Average price
- $23.12inside the $15 to $100 sweet spot
- Price range
- $8.11–$38.71
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 2.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #733 within Clothing Sets. It carries 489 reviews at 4.67 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 100%
- Out of stock, average day
- 5.7%
- Average rank
- #733in Clothing Sets
- Average rating
- 4.67 starsAmazon United States average 4.42 stars
- Average reviews
- 489per listing
- Listings tracked
- 116
04 · Newcomers
0 of last year's 16 launches cleared the first-year sales bar.
16 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 16
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Barbie Sunglasses products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 19% of clicks. An open shelf where new products get seen.
Brands
19 falling
Sellers
28
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
19%
Top 20: 44%
Open market
7%
- Brand 181%
- Brand 24%
- Brand 32%
- Brand 42%
- Brand 52%
- Brand 61%
- Open — no brand owns it (13 brands, 7%)
Demand
Barbie Sunglasses search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul, Oct · busiest ÷ quietest = 8.3×
Search terms
Top Barbie Sunglasses search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- barbie clothes for girls147K/yr
- barbie outfit for girls90K/yr
- barbie dress for girls79K/yr
- barbie dress106K/yr
- barbie birthday outfit62K/yr
- barbie outfit49K/yr
- barbie pajamas60K/yr
- barbie pajamas for girls54K/yr
- barbie shirts for girls39K/yr
- barbie sunglasses20K/yr
Reviews and returns
What reviews say buyers love and hate about Barbie Sunglasses
We read the reviews and the return reasons for every product selling here.
“Little too short”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Barbie Sunglasses questions
Answered from the same tracked data.









