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Barbie Shoes for Women

Fail

An estimated 15.1% of orders come back, so Barbie Shoes for Women is a Fail.

Flapen Score
44
44 / 100
Ranks 9,144 of 16,930 Clothing, Shoes & Jewelry niches · −1 vs the category median of 45
Market size
$27K/yr182K searches / yr
90-day growth
-1.5%search demand this quarter
Competition
13%top-5 click share · 67 brands · 82 sellers

Flapen Score

Barbie Shoes for Women against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Barbie Shoes for Women is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Barbie Shoes for Women market on Amazon at a glance

Shoppers on Amazon United States searched for Barbie Shoes for Women 182K times last year and spent an estimated $27K. The top 5 brands take 56% of clicks. Demand peaks in Sep–Oct. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 0.6% of those searches ended in a purchase.

Shoppers searched for this 182K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -1.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $27K a year.

Searches, last 12 months
182K
Growth, 90 days vs prior 90
-1.5%
Conversion, latest week
0.6%
Market size, estimated
$27Ka year
Peak month
October2.0× the quietest month
Top search term
barbie dress for women42K searches a year

02 · Price

A sale here is worth $25.80.

Listings sell for $25.80 on average, from $8.69 to $69.92. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $25.80 that is $0 to $3K a year per listing.

Average price
$25.80inside the $15 to $100 sweet spot
Price range
$8.69–$69.92
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
15.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

90% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #3,055 within Dresses. It carries 1,480 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
98%
Out of stock, average day
3.7%
Average rank
#3,055in Dresses
Average rating
4.47 starsAmazon United States average 4.42 stars
Average reviews
1,480per listing
Listings tracked
165

04 · Newcomers

0 of last year's 19 launches cleared the first-year sales bar.

19 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
19
Successful launches
0Amazon's first-year sales bar
Average brand age
33 months

Products

Top Barbie Shoes for Women products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 13% of clicks. An open shelf where new products get seen.

Brands

67 rising

Sellers

82

Top-5 brand share

56%

Top 20: 78%

Top-5 click share

13%

Top 20: 35%

Open market

42%

  • Brand 144%
  • Brand 24%
  • Brand 33%
  • Brand 43%
  • Brand 53%
  • Brand 62%

Demand

Barbie Shoes for Women search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Prime Day '25Spike '25SepDecMarJunAugNovMarMay

Peak months: Sep, Oct · busiest ÷ quietest = 2.0×

Search terms

Top Barbie Shoes for Women search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • barbie dress for women42K/yr
  • barbie pink dress for women13K/yr
  • pink barbie dress for women15K/yr
  • barbie pink dress11K/yr
  • barbie dresses for girls10K/yr
  • barbie birthday dress9K/yr
  • toddler barbie dress6K/yr
  • barbie dress 4t8K/yr
  • barbie dress women8K/yr
  • barbie toddler dress5K/yr

Reviews and returns

What reviews say buyers love and hate about Barbie Shoes for Women

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Size-Overall”
20%of negative reviews mention “Size-Overall”
15.1%of orders come back
“Little too short”
A buyer, on “Size-Overall”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Barbie Shoes for Women questions

Answered from the same tracked data.