Barbie Croc Charms

Shoppers searched for this 170K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +6.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $50K a year.

Searches, last 12 months

170K

Growth, 90 days vs prior 90

+6.2%

Conversion, latest week

0.9%

Market size, estimated

$50Ka year

Peak month

August3.4× the quietest month

Top search term

barbie crocs72K searches a year

Listings sell for $31.18 on average, from $3.96 to $61.23. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $31.18 that is $0 to $3K a year per listing.

Average price

$31.18inside the $15 to $100 sweet spot

Price range

$3.96–$61.23

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

3.5%of orders · Amazon United States median 2.1%

77% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.0% of listings are out of stock. The average listing ranks #3,757 within Shoes. It carries 8,429 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

100%

Out of stock, average day

9.0%

Average rank

#3,757in Shoes

Average rating

4.71 starsAmazon United States average 4.42 stars

Average reviews

8,429per listing

Listings tracked

52

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

1Amazon's first-year sales bar

Average brand age

24 months