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Barber Jacket

Fail

Buyers convert on only 0.5% of searches, so Barber Jacket is a Fail.

Flapen Score
48
48 / 100
Top 37% of 16,930 Clothing, Shoes & Jewelry niches · +3 vs the category median of 45
Market size
$54K/yr306K searches / yr
90-day growth
-11.8%search demand this quarter
Competition
31%top-5 click share · 20 brands · 32 sellers

Flapen Score

Barber Jacket against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Barber Jacket is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Barber Jacket market on Amazon at a glance

Shoppers on Amazon United States searched for Barber Jacket 306K times last year and spent an estimated $54K. The top 5 brands take 71% of clicks. Demand peaks in Dec. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 306K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -11.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $54K a year.

Searches, last 12 months
306K
Growth, 90 days vs prior 90
-11.8%
Conversion, latest week
0.5%
Market size, estimated
$54Ka year
Peak month
December1.5× the quietest month
Top search term
barber jacket51K searches a year

02 · Price

A sale here is worth $34.99.

Listings sell for $34.99 on average, from $7.96 to $70.05. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $34.99 that is $0 to $3K a year per listing.

Average price
$34.99inside the $15 to $100 sweet spot
Price range
$7.96–$70.05
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
3.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 3.2% of listings are out of stock. The average listing ranks #1,686 within Shops. It carries 453 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
93%
Out of stock, average day
3.2%
Average rank
#1,686in Shops
Average rating
4.27 starsAmazon United States average 4.42 stars
Average reviews
453per listing
Listings tracked
59

04 · Newcomers

0 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
11
Successful launches
0Amazon's first-year sales bar
Average brand age
45 months

Products

Top Barber Jacket products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 31% of clicks. An open shelf where new products get seen.

Brands

20 falling

Sellers

32

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

31%

Top 20: 64%

Open market

23%

  • Brand 119%
  • Brand 216%
  • Brand 315%
  • Brand 414%
  • Brand 56%
  • Brand 66%

Demand

Barber Jacket search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KHoliday '25MayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Dec · busiest ÷ quietest = 1.5×

Search terms

Top Barber Jacket search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • barber jacket51K/yr
  • barber smock42K/yr
  • barber jackets for men47K/yr
  • barber vest38K/yr
  • barber smock men36K/yr
  • barber shirt22K/yr
  • barber vest for men21K/yr
  • barber shirts for men15K/yr
  • barber smocks for men5K/yr
  • barber shirts6K/yr

Reviews and returns

What reviews say buyers love and hate about Barber Jacket

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Size-Overall”
25%of negative reviews mention “Size-Overall”
3.8%of orders come back
“Too long”
A buyer, on “Size-Overall”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Barber Jacket questions

Answered from the same tracked data.