Bandana

Shoppers searched for this 6.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved +80.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.9M a year.

Searches, last 12 months

6.4M

Growth, 90 days vs prior 90

+80.9%

Conversion, latest week

4.1%

Market size, estimated

$2.9Ma year

Peak month

June2.7× the quietest month

Top search term

bandana2.2M searches a year

Listings sell for $11.10 on average, from $4.40 to $19.24. Amazon reports units sold in ranges. This niche sold 250K to 300K a year. The average listing sells 8,000 to 10,000 of them. At $11.10 that is $89K to $111K a year per listing.

Average price

$11.10under the $15 to $100 sweet spot

Price range

$4.40–$19.24

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

250K–300K

Units per listing a year

8,000–10,000

Revenue per listing a year

$89K–$111K

Returns

2.4%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,658 within Accessories. It carries 2,757 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#1,658in Accessories

Average rating

4.54 starsAmazon United States average 4.42 stars

Average reviews

2,757per listing

Listings tracked

31

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

4Amazon's first-year sales bar

Average brand age

41 months