Balenciaga
FailBuyers convert on only 0.1% of searches, so Balenciaga is a Fail.
- Flapen Score
- 42 / 100Ranks 10,652 of 16,930 Clothing, Shoes & Jewelry niches · −3 vs the category median of 4542
- Market size
- $134K/yr962K searches / yr
- 90-day growth
- -13.3%search demand this quarter
- Competition
- 28%top-5 click share · 47 brands · 122 sellers
Flapen Score
Balenciaga against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Balenciaga is stronger. Inside it, weaker.
Market
The Balenciaga market on Amazon at a glance
Shoppers on Amazon United States searched for Balenciaga 962K times last year and spent an estimated $134K. The top 5 brands take 55% of clicks. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 0.1% of those searches ended in a purchase.
Shoppers searched for this 962K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved -13.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $134K a year.
- Searches, last 12 months
- 962K
- Growth, 90 days vs prior 90
- -13.3%
- Conversion, latest week
- 0.1%
- Market size, estimated
- $134Ka year
- Peak month
- December1.4× the quietest month
- Top search term
- balenciaga393K searches a year
02 · Price
A sale here is worth $173.62.
Listings sell for $173.62 on average, from $9.00 to $3148.44. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $173.62 that is $0 to $17K a year per listing.
- Average price
- $173.62above the $15 to $100 sweet spot
- Price range
- $9.00–$3148.44
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$17K
- Returns
- 6.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
80% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 10.3% of listings are out of stock. The average listing ranks #7,585 within Shoes. It carries 1,676 reviews at 4.35 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 80%
- Prime listings
- 88%
- Out of stock, average day
- 10.3%
- Average rank
- #7,585in Shoes
- Average rating
- 4.35 starsAmazon United States average 4.42 stars
- Average reviews
- 1,676per listing
- Listings tracked
- 74
04 · Newcomers
2 of last year's 10 launches cleared the first-year sales bar.
10 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 10
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Balenciaga products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 12, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Balenciaga Womens Pre-Loved White Agneau Graffiti Classic Shoulder Bag White One Size
- Price
- $3148.44
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 7mo ago

Santiro Walking Shoes for Men Lightweight High Top Sneakers Breathable Knit Socks Athletic Running Shoes Fashion Gym Sports Shoes All Black 12 US
- Price
- $29.54
- Rating
- 4.4/5
- Reviews
- 4,054
- Age
- 6y ago

Balenciaga Womens Bossy Sunglasses Black-Black-Grey One Size
- Price
- $250.00
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2y ago

Steve Madden Mens Possess Sneaker Black 11
- Price
- $81.19
- Rating
- 4.5/5
- Reviews
- 589
- Age
- 4y ago

Barzel 18K Gold Plated Flat Marina Elephant Anklet For Women - Made In Brazil (Gold 10 Inches)
- Price
- $14.03
- Rating
- 4.6/5
- Reviews
- 12,046
- Age
- 10y ago
Trending
estimated 90-day click momentum
RICK TOP ONE Camouflage Hoodie with Shark Embroidery Full Zip Lightweight Couple Sweatshirt (US Alpha 3X-Large Regular Regular Dark Grey)
- Price
- $56.59
- Rating
- 4.6/5
- Reviews
- 344
- Age
- 1y ago

Steve Madden Mens Possess Fashion Sneaker White 12
- Price
- $79.34
- Rating
- 4.5/5
- Reviews
- 589
- Age
- 1y ago

Balenciaga Womens Dynasty Vintage Square Sunglasses Shiny Black One Size
- Price
- $209.21
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 5y ago

BOLON Women Angular Polarized Cat Eye UV400 Sunglasses BL3195 Zurich 56mm
- Price
- $98.64
- Rating
- 4.5/5
- Reviews
- 84
- Age
- 1y ago

WXQ Mens Fashion Sneakers - Lightweight Breathable Walking Shoes Running Shoes Mesh Workout Casual Sports Shoes
- Price
- $30.89
- Rating
- 4.3/5
- Reviews
- 11,388
- Age
- 7y ago
Newest
by launch date
Balenciaga Womens Pre-Loved White Agneau Graffiti Classic Shoulder Bag White One Size
- Price
- $3148.44
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 7mo ago

Balenciaga Womens Pre-Loved Green Embossed Le Cagole Shoulder Bag Green One Size
- Price
- $2349.98
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 7mo ago

Gucci Womens Pre-Loved x Balenciaga Leather Hacker Jackie 1961 Shoulder Bag Black One Size
- Price
- $1849.76
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 7mo ago

Netehadi Mens Fashion Leather High Top Lace Up Chunky Platform Sneakers Casual Non Slip Round Toe Driving Walking Jogging Tennis Training Shoes (Black 8)
- Price
- $44.70
- Rating
- 3.8/5
- Reviews
- 30
- Age
- 1y ago

RICK TOP ONE Camouflage Hoodie with Shark Embroidery Full Zip Lightweight Couple Sweatshirt (US Alpha 3X-Large Regular Regular Dark Grey)
- Price
- $56.59
- Rating
- 4.6/5
- Reviews
- 344
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 28% of clicks, no more. An open shelf where new products get seen.
Brands
47 rising
Sellers
122
Est. top-5 brand share
55%
Top 20: 82%
Est. top-5 click share
28%
Top 20: 58%
Open market
42%
- WHAT GOES AROUND COMES AROUND14%
- Balenciaga13%
- Steve Madden13%
- Santiro11%
- Barzel3%
- RICK TOP ONE3%
Demand
Balenciaga search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Balenciaga search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- balenciaga393K/yr
- balenciaga shoes223K/yr
- balenciaga bag104K/yr
- balenciaga sunglasses73K/yr
- balenciaga shoes for men47K/yr
- balenciaga sneakers13K/yr
- balenciagas13K/yr
- balenciaga sunglasses for women16K/yr
- balenciaga sunglasses for men11K/yr
- zapatos balenciaga para hombre12K/yr
Reviews and returns
What reviews say buyers love and hate about Balenciaga
We read the reviews and the return reasons for every product selling here.
“Way too tight”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Balenciaga questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









