Backpack Umbrella

Shoppers searched for this 392K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved +40.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $391K a year.

Searches, last 12 months

392K

Growth, 90 days vs prior 90

+40.4%

Conversion, latest week

2.2%

Market size, estimated

$391Ka year

Peak month

July2.1× the quietest month

Top search term

davek mini umbrella58K searches a year

Listings sell for $45.33 on average, from $13.77 to $157.12. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 1,000 to 1,250 of them. At $45.33 that is $45K to $57K a year per listing.

Average price

$45.33inside the $15 to $100 sweet spot

Price range

$13.77–$157.12

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

1,000–1,250

Revenue per listing a year

$45K–$57K

Returns

2.3%of orders · Amazon United States median 2.1%

64% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #132 within Umbrellas. It carries 11,439 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings

64%

Prime listings

93%

Out of stock, average day

0.0%

Average rank

#132in Umbrellas

Average rating

4.41 starsAmazon United States average 4.42 stars

Average reviews

11,439per listing

Listings tracked

14

The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

48 months