Skip to content

Back to the Future Shirt

Fail

The top 5 brands take 99% of clicks, so Back to the Future Shirt is a Fail.

Flapen Score
41
41 / 100
Ranks 11,351 of 16,930 Clothing, Shoes & Jewelry niches · −4 vs the category median of 45
Market size
$39K/yr139K searches / yr
90-day growth
+10.1%search demand this quarter
Competition
45%top-5 click share · 6 brands · 9 sellers

Flapen Score

Back to the Future Shirt against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Back to the Future Shirt is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Back to the Future Shirt market on Amazon at a glance

Shoppers on Amazon United States searched for Back to the Future Shirt 139K times last year and spent an estimated $39K. The top 5 brands take 99% of clicks. Demand peaks in Nov–Dec. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 139K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +10.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $39K a year.

Searches, last 12 months
139K
Growth, 90 days vs prior 90
+10.1%
Conversion, latest week
1.5%
Market size, estimated
$39Ka year
Peak month
December2.1× the quietest month
Top search term
back to the future shirt114K searches a year

02 · Price

A sale here is worth $18.94.

Listings sell for $18.94 on average, from $10.64 to $33.73. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $18.94 that is $0 to $2K a year per listing.

Average price
$18.94inside the $15 to $100 sweet spot
Price range
$10.64–$33.73
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
3.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

61% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 10.9% of listings are out of stock. The average listing ranks #40,108 within T-Shirts. It carries 710 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
61%
Prime listings
94%
Out of stock, average day
10.9%
Average rank
#40,108in T-Shirts
Average rating
4.43 starsAmazon United States average 4.42 stars
Average reviews
710per listing
Listings tracked
31

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top Back to the Future Shirt products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

Brands

6 flat

Sellers

9

Top-5 brand share

99%

Top 20: 100%

Top-5 click share

45%

Top 20: 88%

Open market

0%

  • Brand 163%
  • Brand 216%
  • Brand 313%
  • Brand 46%
  • Brand 51%
  • Brand 61%
  • Open — no brand owns it (0%)

Demand

Back to the Future Shirt search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KHoliday '24Spike '25Spike '26DecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.1×

Search terms

Top Back to the Future Shirt search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • back to the future shirt114K/yr
  • back to the future t shirt15K/yr
  • back to the future tshirt6K/yr
  • back to the future shirt mens4K/yr

Reviews and returns

What reviews say buyers love and hate about Back to the Future Shirt

We read the reviews and the return reasons for every product selling here.

41%of positive reviews mention “Quality-Overall”
60%of negative reviews mention “Size-Overall”
3.4%of orders come back
“Size no precise”
A buyer, on “Size-Overall”60% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Back to the Future Shirt questions

Answered from the same tracked data.