Baby Yoda Wallet

Shoppers searched for this 51K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +261.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $18K a year.

Searches, last 12 months

51K

Growth, 90 days vs prior 90

+261.7%

Conversion, latest week

0.9%

Market size, estimated

$18Ka year

Peak month

May3.7× the quietest month

Top search term

grogu bag10K searches a year

Listings sell for $41.87 on average, from $12.45 to $99.66. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $41.87 that is $0 to $4K a year per listing.

Average price

$41.87inside the $15 to $100 sweet spot

Price range

$12.45–$99.66

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

500–750

Units per listing a year

0–100

Revenue per listing a year

$0–$4K

Returns

2.6%of orders · Amazon United States median 2.1%

72% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 15.7% of listings are out of stock. The average listing ranks #8,568 within Backpacks. It carries 576 reviews at 4.77 stars, so a new listing needs social proof before a better product.

Sponsored listings

72%

Prime listings

89%

Out of stock, average day

15.7%

Average rank

#8,568in Backpacks

Average rating

4.77 starsAmazon United States average 4.42 stars

Average reviews

576per listing

Listings tracked

36

12 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

12

Successful launches

5Amazon's first-year sales bar

Average brand age

35 months