Baby Stocking

Shoppers searched for this 409K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -58.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $54K a year.

Searches, last 12 months

409K

Growth, 90 days vs prior 90

-58.9%

Conversion, latest week

1.1%

Market size, estimated

$54Ka year

Top search term

baby tights 0-3 months girl48K searches a year

Listings sell for $11.61 on average, from $5.42 to $24.11. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At $11.61 that is $1K to $3K a year per listing.

Average price

$11.61under the $15 to $100 sweet spot

Price range

$5.42–$24.11

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

3.1%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #30 within Baby Girls. It carries 2,970 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

2.6%

Average rank

#30in Baby Girls

Average rating

4.66 starsAmazon United States average 4.42 stars

Average reviews

2,970per listing

Listings tracked

126

33 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

33

Successful launches

0Amazon's first-year sales bar

Average brand age

40 months