baby pirate costume
Skip itA small market ($19K/yr) — this niche doesn't clear our bar today.
Avg price
Great$22.02avg listing price — sweet spot $15–$100
Review moat
Great304.32avg incumbent reviews — the moat a new listing must climb
Price range
Great$11.28–$40.15cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good70%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Growth
Bad-27.1%90-day search growth — must beat 0% to launch
Returns
Bad10.2%return rate — above 5% kills the launch gate
Market size
Bad$19K$19K/yr · 54K searches
According to Flapen's Amazon United States niche tracking, baby pirate costume is a $19K/yr Amazon United States market (54K searches/yr). The top 5 brands hold 70% of demand. Demand peaks in Sep–Oct. Verdict: Skip it — 35/100.
Data updated Jul 10, 2026 · scored weekly · How we score niches
baby pirate costume market data
- Units sold / yr
- 1K–1K
- avg 0–100/product
- Revenue / yr
- $22K–$28K
- units × avg price
- Conversion rate
- 1.6%
- Avg BSR
- #964
- Page quality
- 0%
- Prime
- 89%
- Sponsored
- 68%
- Out of stock
- 13.0%
- Avg brand age
- 50 months
- Avg seller age
- 187 days
Competition & brand share
The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.Brands
15 falling
Sellers
26
Top-5 brand share
70%
Top 20: 100%
Top-5 click share
60%
Top 20: 100%
Open market
26%
- bakjuno41%
- Zcaynger12%
- MOMMY'S NEW MAN7%
- AW Fashions5%
- Fun Costumes5%
- Auggle4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -27.1% search growth over the last 90 days.Peak months: Sep, Oct · busiest ÷ quietest = 10.4×
Top baby pirate costume search terms
- baby pirate costume30K/yr
- pirate toddler5K/yr
- pirate costume baby6K/yr
- pirate costume 3t4K/yr
- toddler pirate costume 2t5K/yr
- toddler pirate costume 3t3K/yr
- toddler pirate costume boy 4t321/yr
Top baby pirate costume products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 19 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
bakjuno Baby Boys Pirate Short Sleeved Outfit With Hat (12-18 Months)
bakjuno$22.794.4★19 rev
Zcaynger Toddler Boys Pirate Shirt Kids Graphic T Shirt Cotton Short Sleeve Adventure Summer Tee 2-8 Years Black
Zcaynger$11.283.0★5 rev
AW Fashions Arrr Change Me Booty Baby Bodysuit Fun and Adorable Newborn Clothing Trendy Infant Outfit (12 Months Black)
AW Fashions$13.744.8★434 rev
MOMMYS NEW MAN Toddler Baby Girl Pirate Costume Halloween Sea Buccaneer Tutu Dress And Head Scarf With Pirate eye mask (9-12M Red)
MOMMY'S NEW MAN$21.684.6★148 rev
Auggle Toddler Baby Boy Outfits Pirate Set for Children Halloween Costume Kid Long Sleeve with Head Scarf (Red 12-18M)
Auggle$17.524.7★264 rev
Newest
by launch datebakjuno Baby Boys Pirate Short Sleeved Outfit With Hat (12-18 Months)
bakjuno$22.7919 rev
bakjuno Baby Boys Pirate Short Sleeved Outfit With Hat (3-6 Months)
bakjuno$20.5619 rev
bakjuno Baby Boys Pirate Short Sleeved Outfit With Hat (6-12 Months)
bakjuno$22.5919 rev
Zcaynger Toddler Boys Pirate Shirt Kids Graphic T Shirt Cotton Short Sleeve Adventure Summer Tee 2-8 Years Black
Zcaynger$11.285 rev
PARTTELY Pirate Costume Set for 3-14 Years Boys Kids Pirate Costume Set for Toddler Halloween Dressup Themed Party Red
PARTTELY$26.7379 rev
Trending
90-day click momentumbakjuno Baby Boys Pirate Short Sleeved Outfit With Hat (3-6 Months)
bakjuno$20.564.4★
Zcaynger Toddler Boys Pirate Shirt Kids Graphic T Shirt Cotton Short Sleeve Adventure Summer Tee 2-8 Years Black
Zcaynger$11.283.0★
Pezhiqun Baby Pirate Costume Outfit Infant Boy Halloween Costume Newborn Sea Buccaneer Role Play Dress Up Set Gift Short Sleeve 3-6 Months
Pezhiqun$19.264.5★
bakjuno Baby Boys Pirate Short Sleeved Outfit With Hat (6-12 Months)
bakjuno$22.594.4★
bakjuno Baby Boys Pirate Short Sleeved Outfit With Hat (12-18 Months)
bakjuno$22.794.4★
What buyers say about baby pirate costume
What buyers praise and complain about, mined from review topics.What buyers love
“Fit perfectly”
“Good Quality”
“everything was exactly as described”
“Easy to take on and off”
“Great For The Price”
“was comfortable enough for him to wear for hours while playing”
“The screen print is cute”
“We are in Texas so it was warm, and worked out great”
“Very Light Weight”
“seems very durable”
What buyers complain about
“the fabric quality is awful”
“Pretty thin,”
“Definitely wont hold up to more than one year though”
“Not worth it”
“Stiff and with a plastic sort of feeling”
Top return reasons
Common questions
- Is baby pirate costume profitable to sell on Amazon United States?
- The niche generates $19K/yr across 19 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -27.1%. Flapen's verdict: Skip it (35/100).
- How competitive is the baby pirate costume niche?
- 15 brands and 26 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 70% of demand.
- What do buyers complain about in baby pirate costume?
- Top complaints mined from reviews: Material Quality, Thickness, Durability. The return rate is 10.2% — above our launch gate.
- When does demand for baby pirate costume peak?
- Demand peaks in Sep–Oct; the busiest month runs 10.4× the quietest.
- What does it cost to enter the baby pirate costume niche?
- Listings span $11.28–$40.15; the average listing price is $22.02 (sweet spot $15–$100). The average incumbent carries 304 reviews — the moat a new listing must climb.