Baby Penguin Costume

Shoppers searched for this 34K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -47.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $6K a year.

Searches, last 12 months

34K

Growth, 90 days vs prior 90

-47.0%

Conversion, latest week

0.8%

Market size, estimated

$6Ka year

Peak month

October43.6× the quietest month

Top search term

toddler penguin costume11K searches a year

Listings sell for $22.92 on average, from $13.81 to $35.46. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $22.92 that is $0 to $2K a year per listing.

Average price

$22.92inside the $15 to $100 sweet spot

Price range

$13.81–$35.46

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

500–750

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

12.6%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 15.8% of listings are out of stock. The average listing ranks #4,816 within Baby. It carries 1,654 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

90%

Out of stock, average day

15.8%

Average rank

#4,816in Baby

Average rating

4.61 starsAmazon United States average 4.42 stars

Average reviews

1,654per listing

Listings tracked

30

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

55 months