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Baby Knee High Socks

Fail

Demand is soft, at -43.0% this quarter, so Baby Knee High Socks is a Fail.

Flapen Score
43
43 / 100
Ranks 9,936 of 16,930 Clothing, Shoes & Jewelry niches · −2 vs the category median of 45
Market size
$88K/yr399K searches / yr
90-day growth
-43.0%search demand this quarter
Competition
23%top-5 click share · 43 brands · 48 sellers

Flapen Score

Baby Knee High Socks against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Baby Knee High Socks is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Baby Knee High Socks market on Amazon at a glance

Shoppers on Amazon United States searched for Baby Knee High Socks 399K times last year and spent an estimated $88K. The top 5 brands take 46% of clicks. Demand peaks in Sep–Oct–Nov–Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 2.0% of those searches ended in a purchase.

Shoppers searched for this 399K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -43.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $88K a year.

Searches, last 12 months
399K
Growth, 90 days vs prior 90
-43.0%
Conversion, latest week
2.0%
Market size, estimated
$88Ka year
Peak month
November5.2× the quietest month
Top search term
baby knee high socks92K searches a year

02 · Price

A sale here is worth $10.87.

Listings sell for $10.87 on average, from $4.69 to $26.63. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $10.87 that is $1K to $3K a year per listing.

Average price
$10.87under the $15 to $100 sweet spot
Price range
$4.69–$26.63
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
3.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #139 within Baby Girls. It carries 1,636 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
98%
Prime listings
100%
Out of stock, average day
3.9%
Average rank
#139in Baby Girls
Average rating
4.63 starsAmazon United States average 4.42 stars
Average reviews
1,636per listing
Listings tracked
90

04 · Newcomers

0 of last year's 24 launches cleared the first-year sales bar.

24 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
24
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Baby Knee High Socks products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 23% of clicks. An open shelf where new products get seen.

Brands

43 rising

Sellers

48

Top-5 brand share

46%

Top 20: 82%

Top-5 click share

23%

Top 20: 55%

Open market

50%

  • Brand 117%
  • Brand 214%
  • Brand 35%
  • Brand 45%
  • Brand 55%
  • Brand 64%

Demand

Baby Knee High Socks search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '24Black Friday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 5.2×

Search terms

Top Baby Knee High Socks search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • baby knee high socks92K/yr
  • baby long socks27K/yr
  • baby girl knee high socks38K/yr
  • knee high socks baby girl30K/yr
  • baby girl long socks18K/yr
  • long baby socks20K/yr
  • knee high baby socks22K/yr
  • long socks for baby girl19K/yr
  • baby knee socks21K/yr
  • infant knee high socks24K/yr

Reviews and returns

What reviews say buyers love and hate about Baby Knee High Socks

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Size-Overall”
33%of negative reviews mention “Size-Overall”
3.7%of orders come back
“Run very large”
A buyer, on “Size-Overall”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Baby Knee High Socks questions

Answered from the same tracked data.