Baby Flannel

Shoppers searched for this 208K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -26.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $27K a year.

Searches, last 12 months

208K

Growth, 90 days vs prior 90

-26.2%

Conversion, latest week

0.8%

Market size, estimated

$27Ka year

Peak month

October11.4× the quietest month

Top search term

baby flannel34K searches a year

Listings sell for $17.20 on average, from $8.85 to $31.36. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $17.20 that is $0 to $2K a year per listing.

Average price

$17.20inside the $15 to $100 sweet spot

Price range

$8.85–$31.36

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

5.3%of orders · Amazon United States median 2.1%

82% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 23.1% of listings are out of stock. The average listing ranks #576 within Baby Boys. It carries 1,747 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings

82%

Prime listings

99%

Out of stock, average day

23.1%

Average rank

#576in Baby Boys

Average rating

4.66 starsAmazon United States average 4.42 stars

Average reviews

1,747per listing

Listings tracked

112

41 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

41

Successful launches

2Amazon's first-year sales bar

Average brand age

37 months