Baby Coats 12-18 Months Boy
FailShoppers spend an estimated $0 a year here, so Baby Coats 12-18 Months Boy is a Fail.
- Flapen Score
- 34 / 100Ranks 14,892 of 16,930 Clothing, Shoes & Jewelry niches · −11 vs the category median of 4534
- Market size
- $0/yr62K searches / yr
- 90-day growth
- -73.1%search demand this quarter
- Competition
- 28%top-5 click share · 17 brands · 26 sellers
Flapen Score
Baby Coats 12-18 Months Boy against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Baby Coats 12-18 Months Boy is stronger. Inside it, weaker.
Market
The Baby Coats 12-18 Months Boy market on Amazon at a glance
Shoppers on Amazon United States searched for Baby Coats 12-18 Months Boy 62K times last year and spent an estimated $0. The top 5 brands take 65% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 34 out of 100, a Fail.
01 · Demand
An estimated 0.0% of those searches ended in a purchase.
Shoppers searched for this 62K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -73.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.
- Searches, last 12 months
- 62K
- Growth, 90 days vs prior 90
- -73.1%
- Conversion, latest week
- 0.0%
- Market size, estimated
- $0a year
- Peak month
- November25.0× the quietest month
- Top search term
- baby girl coat 3-6 months6K searches a year
02 · Price
A sale here is worth $21.21.
Listings sell for $21.21 on average, from $11.86 to $39.38. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $21.21 that is $0 to $2K a year per listing.
- Average price
- $21.21inside the $15 to $100 sweet spot
- Price range
- $11.86–$39.38
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 6.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
76% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 21.2% of listings are out of stock. The average listing ranks #101 within Baby Boys. It carries 8,459 reviews at 4.69 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 76%
- Prime listings
- 98%
- Out of stock, average day
- 21.2%
- Average rank
- #101in Baby Boys
- Average rating
- 4.69 starsAmazon United States average 4.42 stars
- Average reviews
- 8,459per listing
- Listings tracked
- 50
04 · Newcomers
9 of last year's 20 launches cleared the first-year sales bar.
20 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 20
- Successful launches
- 9Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Baby Coats 12-18 Months Boy products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 8, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
CECORC Winter Coats for Kids with Hoods Light Puffer Jacket for Girls Boys | Baby Infants Toddlers 12-18 Months Blue
- Price
- $22.25
- Rating
- 4.6/5
- Reviews
- 7,723
- Age
- 7y ago

Amazon Essentials Unisex Babies Hooded Sherpa Jacket Pale Pink 3-6 Months
- Price
- $19.59
- Rating
- 4.5/5
- Reviews
- 77
- Age
- 9mo ago

AiWMGL Baby Infant Boys Girls 18 Months Winter Coat with Fold-Over Mittens Fleece Jacket Outwear Warm Clothes Overcoat Pink Bear Hooded Zipper for Kids Toddlers
- Price
- $12.25
- Rating
- 4.2/5
- Reviews
- 92
- Age
- 1y ago

Baby Fleece Snowsuits 0-12 Months Toddlers Cute Bear Jumpsuits Winter Hooded Rompers With Zipper pink 3-6M
- Price
- $17.47
- Rating
- 4.6/5
- Reviews
- 2,357
- Age
- 5y ago

The Childrens Place Baby Girls and Toddler Girls Medium Weight Wind-Resistant Water-Resistant Puffer Jacket Dusty Rose Unicorns 12 Months 18 Months
- Price
- $16.29
- Rating
- 4.8/5
- Reviews
- 60
- Age
- 1y ago
Trending
estimated 90-day click momentum
The Childrens Place Baby Boys and Toddler Heavy 3 in 1 Winter Jacket Wind Water-Resistant Shell Fleece Inner Dino Black 12 Months 18 Months
- Price
- $32.13
- Rating
- 5.0/5
- Reviews
- 46
- Age
- 11mo ago

Amazon Essentials Unisex Babies Hooded Sherpa Jacket Ivory 3-6 Months
- Price
- $19.92
- Rating
- 4.5/5
- Reviews
- 77
- Age
- 9mo ago

Simple Joys by Carters Baby Girls Hooded Sweater Jacket with Sherpa Lining Outerwear pink 3-6 Month
- Price
- $17.12
- Rating
- 4.8/5
- Reviews
- 33,494
- Age
- 2mo ago

Simple Joys by Carters unisex-baby Hooded Sweater Jacket with Sherpa Lining Green 18 Months
- Price
- $17.29
- Rating
- 4.8/5
- Reviews
- 33,494
- Age
- 2mo ago

BFFBABY Winter Down Coats for Kids Baby Boys Girls Light Puffer Padded Jacket Bear Hoods Infant Outerwear Pink
- Price
- $19.54
- Rating
- 4.4/5
- Reviews
- 2,942
- Age
- 6y ago
Newest
by launch date
Simple Joys by Carters Neutral Hooded Sweater Jacket with Sherpa Lining Green NB
- Price
- $16.47
- Rating
- 4.8/5
- Reviews
- 33,494
- Age
- 2mo ago

Simple Joys Kids Pram Ivory Bear Outerwear Ivory 3-6 months
- Price
- $22.97
- Rating
- 4.8/5
- Reviews
- 14,066
- Age
- 2mo ago

Simple Joys by Carters Kids Hooded Sweater Jacket with Sherpa Lining Outerwear Oatmeal 3-6M
- Price
- $16.91
- Rating
- 4.8/5
- Reviews
- 33,494
- Age
- 2mo ago

Simple Joys by Carters Baby Boys Hooded Sweater Jacket with Sherpa Lining Outerwear grey 3-6 Month
- Price
- $17.14
- Rating
- 4.8/5
- Reviews
- 33,494
- Age
- 2mo ago

Simple Joys by Carters unisex-baby Hooded Sweater Jacket with Sherpa Lining Green 18 Months
- Price
- $17.29
- Rating
- 4.8/5
- Reviews
- 33,494
- Age
- 2mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 28% of clicks, no more. An open shelf where new products get seen.
Brands
17 rising
Sellers
26
Est. top-5 brand share
65%
Top 20: 100%
Est. top-5 click share
28%
Top 20: 58%
Open market
29%
- Simple Joys by Carter's24%
- Amazon Essentials12%
- The Children's Place10%
- CECORC9%
- ANHDM9%
- Columbia6%
Demand
Baby Coats 12-18 Months Boy search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 25.0×
Search terms
Top Baby Coats 12-18 Months Boy search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- baby girl coat 3-6 months6K/yr
- baby winter coat 12-18 months5K/yr
- 18 month winter coat13K/yr
- 18 month coat8K/yr
- baby boy coats 3-6 months5K/yr
- 12 month coat6K/yr
- 12 month winter coat8K/yr
- baby winter jackets 6-12 months4K/yr
- baby winter coat 6-12 months7K/yr
- infant coats for girls 3-6 months226/yr
Reviews and returns
What reviews say buyers love and hate about Baby Coats 12-18 Months Boy
We read the reviews and the return reasons for every product selling here.
“Too small in the arms”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Baby Coats 12-18 Months Boy questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









