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Baby Boy Shorts

Maybe

The top 5 products take only 11% of clicks. But buyers convert on only 1.5% of searches, so Baby Boy Shorts is a Maybe.

Flapen Score
59
59 / 100
Top 7% of 16,930 Clothing, Shoes & Jewelry niches · +14 vs the category median of 45
Market size
$178K/yr646K searches / yr
90-day growth
+57.2%search demand this quarter
Competition
11%top-5 click share · 46 brands · 53 sellers

Flapen Score

Baby Boy Shorts against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Baby Boy Shorts is stronger. Inside it, weaker.

59Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Baby Boy Shorts market on Amazon at a glance

Shoppers on Amazon United States searched for Baby Boy Shorts 646K times last year and spent an estimated $178K. The top 5 brands take 61% of clicks. Demand peaks in Mar–Apr–May–Jun–Jul. Flapen scores it 59 out of 100, a Maybe.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 646K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +57.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $178K a year.

Searches, last 12 months
646K
Growth, 90 days vs prior 90
+57.2%
Conversion, latest week
1.5%
Market size, estimated
$178Ka year
Peak month
June8.8× the quietest month
Top search term
baby boy shorts192K searches a year

02 · Price

A sale here is worth $18.10.

Listings sell for $18.10 on average, from $7.76 to $32.04. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 0 to 100 of them. At $18.10 that is $0 to $2K a year per listing.

Average price
$18.10inside the $15 to $100 sweet spot
Price range
$7.76–$32.04
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
2.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #38 within Baby Boys. It carries 1,600 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
5.9%
Average rank
#38in Baby Boys
Average rating
4.68 starsAmazon United States average 4.42 stars
Average reviews
1,600per listing
Listings tracked
285

04 · Newcomers

16 of last year's 111 launches cleared the first-year sales bar.

111 products launched here in the last 12 months. 16 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
111
Successful launches
16Amazon's first-year sales bar
Average brand age
32 months

Products

Top Baby Boy Shorts products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 11% of clicks. An open shelf where new products get seen.

Brands

46 rising

Sellers

53

Top-5 brand share

61%

Top 20: 93%

Top-5 click share

11%

Top 20: 27%

Open market

40%

  • Brand 122%
  • Brand 212%
  • Brand 38%
  • Brand 47%
  • Brand 57%
  • Brand 65%

Demand

Baby Boy Shorts search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May, Jun, Jul · busiest ÷ quietest = 8.8×

Search terms

Top Baby Boy Shorts search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • baby boy shorts192K/yr
  • newborn shorts51K/yr
  • baby shorts 6-9 months38K/yr
  • baby shorts 12-18 months30K/yr
  • baby shorts 3-6 months27K/yr
  • 18 month boy shorts30K/yr
  • baby girl shorts 6-9 months24K/yr
  • baby boy shorts 6-9 months27K/yr
  • 12 month boy shorts25K/yr
  • baby girl shorts 3-6 months22K/yr

Reviews and returns

What reviews say buyers love and hate about Baby Boy Shorts

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Size-Overall”
42%of negative reviews mention “Size-Overall”
2.5%of orders come back
“Runs a little small”
A buyer, on “Size-Overall”42% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Baby Boy Shorts questions

Answered from the same tracked data.