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Baby Boy Romper

Maybe

The top 5 products take only 12% of clicks. But buyers convert on only 0.3% of searches, so Baby Boy Romper is a Maybe.

Flapen Score
53
53 / 100
Top 19% of 16,930 Clothing, Shoes & Jewelry niches · +8 vs the category median of 45
Market size
$52K/yr790K searches / yr
90-day growth
+32.8%search demand this quarter
Competition
12%top-5 click share · 55 brands · 56 sellers

Flapen Score

Baby Boy Romper against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Baby Boy Romper is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Baby Boy Romper market on Amazon at a glance

Shoppers on Amazon United States searched for Baby Boy Romper 790K times last year and spent an estimated $52K. The top 5 brands take 49% of clicks. Demand peaks in Mar–Apr–May–Jun. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 0.3% of those searches ended in a purchase.

Shoppers searched for this 790K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved +32.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $52K a year.

Searches, last 12 months
790K
Growth, 90 days vs prior 90
+32.8%
Conversion, latest week
0.3%
Market size, estimated
$52Ka year
Peak month
April2.5× the quietest month
Top search term
baby boy romper213K searches a year

02 · Price

A sale here is worth $19.39.

Listings sell for $19.39 on average, from $8.63 to $37.16. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $19.39 that is $0 to $2K a year per listing.

Average price
$19.39inside the $15 to $100 sweet spot
Price range
$8.63–$37.16
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
2.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.1% of listings are out of stock. The average listing ranks #198 within Baby Boys. It carries 3,775 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
6.1%
Average rank
#198in Baby Boys
Average rating
4.65 starsAmazon United States average 4.42 stars
Average reviews
3,775per listing
Listings tracked
201

04 · Newcomers

38 of last year's 99 launches cleared the first-year sales bar.

99 products launched here in the last 12 months. 38 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
99
Successful launches
38Amazon's first-year sales bar
Average brand age
36 months

Products

Top Baby Boy Romper products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 12% of clicks. An open shelf where new products get seen.

Brands

55 rising

Sellers

56

Top-5 brand share

49%

Top 20: 85%

Top-5 click share

12%

Top 20: 32%

Open market

47%

  • Brand 115%
  • Brand 212%
  • Brand 310%
  • Brand 47%
  • Brand 55%
  • Brand 64%

Demand

Baby Boy Romper search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '24Holiday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 2.5×

Search terms

Top Baby Boy Romper search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • baby boy romper213K/yr
  • baby boy rompers100K/yr
  • baby rompers boy76K/yr
  • baby boy rompers 6-9 months36K/yr
  • mamelucos para bebe80K/yr
  • short sleeve baby pajamas19K/yr
  • baby summer pajamas17K/yr
  • baby boy rompers 3-6 months29K/yr
  • toddler boy romper24K/yr
  • baby boy rompers 12-18 months24K/yr

Reviews and returns

What reviews say buyers love and hate about Baby Boy Romper

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Quality-Overall”
23%of negative reviews mention “Size-Overall”
2.2%of orders come back
“Too small”
A buyer, on “Size-Overall”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Baby Boy Romper questions

Answered from the same tracked data.