Baby Booties

Shoppers searched for this 2.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -26.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $404K a year.

Searches, last 12 months

2.9M

Growth, 90 days vs prior 90

-26.3%

Conversion, latest week

0.9%

Market size, estimated

$404Ka year

Peak month

December2.7× the quietest month

Top search term

baby booties572K searches a year

Listings sell for $14.60 on average, from $4.95 to $45.17. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 100 to 250 of them. At $14.60 that is $1K to $4K a year per listing.

Average price

$14.60under the $15 to $100 sweet spot

Price range

$4.95–$45.17

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

100–250

Revenue per listing a year

$1K–$4K

Returns

5.2%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #419 within Baby Boys. It carries 3,176 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

2.1%

Average rank

#419in Baby Boys

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

3,176per listing

Listings tracked

185

30 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

30

Successful launches

6Amazon's first-year sales bar

Average brand age

45 months