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Baby Blue Hoodie Men

Fail

Demand is soft, at -61.6% this quarter, so Baby Blue Hoodie Men is a Fail.

Flapen Score
36
36 / 100
Ranks 14,149 of 16,930 Clothing, Shoes & Jewelry niches · −9 vs the category median of 45
Market size
$46K/yr145K searches / yr
90-day growth
-61.6%search demand this quarter
Competition
26%top-5 click share · 26 brands · 165 sellers

Flapen Score

Baby Blue Hoodie Men against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Baby Blue Hoodie Men is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Baby Blue Hoodie Men market on Amazon at a glance

Shoppers on Amazon United States searched for Baby Blue Hoodie Men 145K times last year and spent an estimated $46K. The top 5 brands take 77% of clicks. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 0.8% of those searches ended in a purchase.

Shoppers searched for this 145K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -61.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $46K a year.

Searches, last 12 months
145K
Growth, 90 days vs prior 90
-61.6%
Conversion, latest week
0.8%
Market size, estimated
$46Ka year
Peak month
December9.5× the quietest month
Top search term
blue nike hoodie32K searches a year

02 · Price

A sale here is worth $39.49.

Listings sell for $39.49 on average, from $10.09 to $69.24. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $39.49 that is $0 to $4K a year per listing.

Average price
$39.49inside the $15 to $100 sweet spot
Price range
$10.09–$69.24
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
7.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

72% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 8.9% of listings are out of stock. The average listing ranks #690 within Active Hoodies. It carries 6,331 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
72%
Prime listings
97%
Out of stock, average day
8.9%
Average rank
#690in Active Hoodies
Average rating
4.56 starsAmazon United States average 4.42 stars
Average reviews
6,331per listing
Listings tracked
88

04 · Newcomers

0 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
11
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Baby Blue Hoodie Men products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 26% of clicks. An open shelf where new products get seen.

Brands

26 rising

Sellers

165

Top-5 brand share

77%

Top 20: 97%

Top-5 click share

26%

Top 20: 55%

Open market

20%

  • Brand 155%
  • Brand 27%
  • Brand 36%
  • Brand 45%
  • Brand 53%
  • Brand 62%

Demand

Baby Blue Hoodie Men search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Holiday '24Spike '25Holiday '25DecMarJunAugNovMarMay

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 9.5×

Search terms

Top Baby Blue Hoodie Men search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • blue nike hoodie32K/yr
  • baby blue hoodie men11K/yr
  • sky blue hoodie7K/yr
  • navy blue nike hoodie11K/yr
  • carolina blue hoodie9K/yr
  • light blue nike hoodie8K/yr
  • blue nike sweatshirt7K/yr
  • nike blue hoodie7K/yr
  • nike navy blue hoodie6K/yr
  • sky blue hoodie men5K/yr

Reviews and returns

What reviews say buyers love and hate about Baby Blue Hoodie Men

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Size-Overall”
28%of negative reviews mention “Size-Overall”
7.3%of orders come back
“Runs small”
A buyer, on “Size-Overall”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

FAQ

Common Baby Blue Hoodie Men questions

Answered from the same tracked data.