baby blue hoodie men
Skip itSoft demand (-61.6% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$39.49avg listing price — sweet spot $15–$100
Competition
Great26%top-5 click share — an open shelf
Price range
Great$10.09–$69.24cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad6,330.82avg incumbent reviews — the moat a new listing must climb
Returns
Bad7.3%return rate — above 5% kills the launch gate
Market size
Bad$46K$46K/yr · 145K searches
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Growth
Bad-61.6%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, baby blue hoodie men is a $46K/yr Amazon United States market (145K searches/yr). The top 5 brands hold 77% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 36/100.
Data updated Jul 20, 2026 · scored weekly · How we score niches
baby blue hoodie men market data
- Units sold / yr
- 1K–1K
- avg 0–100/product
- Revenue / yr
- $39K–$49K
- units × avg price
- Conversion rate
- 0.8%
- Avg BSR
- #690
- Page quality
- 0%
- Prime
- 97%
- Sponsored
- 72%
- Out of stock
- 8.9%
- Avg brand age
- 42 months
- Avg seller age
- 127 days
Competition & brand share
Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.Brands
26 rising
Sellers
165
Top-5 brand share
77%
Top 20: 97%
Top-5 click share
26%
Top 20: 55%
Open market
20%
- Nike55%
- Amazon Essentials7%
- Hanes6%
- Kingsted5%
- Hatant3%
- MAGCOMSEN2%
Demand & seasonality
Weekly Amazon search volume, last 102 weeks — -61.6% search growth over the last 90 days.Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 9.5×
Top baby blue hoodie men search terms
- blue nike hoodie32K/yr
- baby blue hoodie men11K/yr
- sky blue hoodie7K/yr
- navy blue nike hoodie11K/yr
- carolina blue hoodie9K/yr
- light blue nike hoodie8K/yr
- blue nike sweatshirt7K/yr
- nike blue hoodie7K/yr
- nike navy blue hoodie6K/yr
- sky blue hoodie men5K/yr
Top baby blue hoodie men products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Nike Pull Over Hoodie Midnight Navy/Midnight Navy/White Medium
Nike$53.874.7★8,903 rev
Nike Mens Club Pullover Fleece Hoodie Game Royal/Game Royal/White Medium
Nike$57.284.7★178 rev
Kingsted Light Blue Hoodie for Men Super Soft Lightweight Sweatshirt Premium Terry Fabric Classic Everyday Comfort Fit (Carolina Blue Large)
Kingsted$42.914.4★225 rev
Hanes Mens Pullover EcoSmart Hooded Sweatshirt Light Blue Large
Hanes$12.494.6★2,323 rev
Nike Mens Fleece Pullover Hoodie Sweatshirt (US Alpha Medium Regular Regular Light Blue)
Nike$52.074.7★527 rev
Newest
by launch date
Nike Womens Fleece Hoodie Pullover Sweatshirt (US Alpha Large Regular Regular Royal)
Nike$47.4349 rev
Kingsted Light Blue Hoodie for Men Super Soft Lightweight Sweatshirt Premium Terry Fabric Classic Everyday Comfort Fit (Carolina Blue Large)
Kingsted$42.91225 rev
Nike Mens Fleece Pullover Hoodie Sweatshirt (US Alpha Medium Regular Regular Light Blue)
Nike$52.07527 rev
Nike Mens Fleece Pullover Hoodie Sweatshirt (US Alpha XX-Large Regular Regular Royal)
Nike$52.54527 rev
Nike Mens Therma Pullover Hoodie (US Alpha Large Regular Regular Royal)
Nike$52.22276 rev
Trending
90-day click momentumNike Mens Fleece Pullover Hoodie Sweatshirt (US Alpha XX-Large Regular Regular Royal)
Nike$52.544.7★
UGP Campus Apparel AH03 - Michigan Wolverines Arch Logo Hoodie - Medium - Navy
UGP Campus Apparel$50.264.6★
Nike Mens Club Full-Zip Fleece Hoodie Game Royal/Game Royal/White Medium
Nike$69.244.7★
Kingsted Light Blue Hoodie for Men Super Soft Lightweight Sweatshirt Premium Terry Fabric Classic Everyday Comfort Fit (Carolina Blue Large)
Kingsted$42.914.4★
Hatant Oversized Hoodie Sweatshirts for Men Couples Heavyweight Hoodies Pullover Vintage Acid Wash Sweaters with Pocket Mens Fashion Sweatshirts 2026 Bright Blue-S
Hatant$38.414.5★
What buyers say about baby blue hoodie men
What buyers praise and complain about, mined from review topics.What buyers love
“Fit well”
“Very comfy”
“it good quality like all other Nike sweatshirts”
“Beautiful color”
“Super soft”
“Not too hot”
“Great promo price”
“Does the job”
“nice material”
“Nice soft light weight sweatshirt”
What buyers complain about
“Runs small”
“I will say very THICK expensive looking”
“the newer ones are different material its worse”
“Poor quality”
“Shrinks so much in the wash”
“arm length pretty short and body long”
“unbelievable, especially for the price”
“straight out the wrapper seams already were apart what in the world”
“had lint balls all over”
“Shrinks”
Top return reasons
Common questions
- Is baby blue hoodie men profitable to sell on Amazon United States?
- The niche generates $46K/yr across 88 tracked products. 0 of 11 products launched in the last 360 days are still selling. 90-day search growth is -61.6%. Flapen's verdict: Skip it (36/100).
- How competitive is the baby blue hoodie men niche?
- 26 brands and 165 sellers compete. The top 5 products take 26% of clicks and top 5 brands hold 77% of demand.
- What do buyers complain about in baby blue hoodie men?
- Top complaints mined from reviews: Size-Overall, Thickness, Material Quality. The return rate is 7.3% — above our launch gate.
- When does demand for baby blue hoodie men peak?
- Demand peaks in Jan–Oct–Nov–Dec; the busiest month runs 9.5× the quietest.
- What does it cost to enter the baby blue hoodie men niche?
- Listings span $10.09–$69.24; the average listing price is $39.49 (sweet spot $15–$100). The average incumbent carries 6,331 reviews — the moat a new listing must climb.