B Necklace

Shoppers searched for this 253K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved +2.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $160K a year.

Searches, last 12 months

253K

Growth, 90 days vs prior 90

+2.0%

Conversion, latest week

3.6%

Market size, estimated

$160Ka year

Peak month

December2.1× the quietest month

Top search term

b necklace106K searches a year

Listings sell for $17.70 on average, from $6.89 to $48.17. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $17.70 that is $2K to $4K a year per listing.

Average price

$17.70inside the $15 to $100 sweet spot

Price range

$6.89–$48.17

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

2.0%of orders · Amazon United States median 2.1%

58% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #103 within Pendant Necklaces. It carries 1,489 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

58%

Prime listings

100%

Out of stock, average day

1.9%

Average rank

#103in Pendant Necklaces

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

1,489per listing

Listings tracked

12

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

32 months