Axolotl Keychain

Shoppers searched for this 154K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -1.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $22K a year.

Searches, last 12 months

154K

Growth, 90 days vs prior 90

-1.4%

Conversion, latest week

1.4%

Market size, estimated

$22Ka year

Top search term

palm pals keychain38K searches a year

Listings sell for $10.34 on average, from $6.07 to $24.84. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $10.34 that is $0 to $1K a year per listing.

Average price

$10.34under the $15 to $100 sweet spot

Price range

$6.07–$24.84

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

1.1%of orders · Amazon United States median 2.1%

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.2% of listings are out of stock. The average listing ranks #14,936 within Keyrings, Keychains & Charms. It carries 53 reviews at 4.78 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

100%

Out of stock, average day

5.2%

Average rank

#14,936in Keyrings, Keychains & Charms

Average rating

4.78 starsAmazon United States average 4.42 stars

Average reviews

53per listing

Listings tracked

55

17 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 20 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

17

Successful launches

5Amazon's first-year sales bar

Average brand age

20 months