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Axolotl Earrings

Fail

Shoppers spend an estimated $26K a year here, so Axolotl Earrings is a Fail.

Flapen Score
38
38 / 100
Ranks 13,195 of 16,930 Clothing, Shoes & Jewelry niches · −7 vs the category median of 45
Market size
$26K/yr61K searches / yr
90-day growth
-20.2%search demand this quarter
Competition
77%top-5 click share · 10 brands · 10 sellers

Flapen Score

Axolotl Earrings against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Axolotl Earrings is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Axolotl Earrings market on Amazon at a glance

Shoppers on Amazon United States searched for Axolotl Earrings 61K times last year and spent an estimated $26K. The top 5 brands take 80% of clicks. Demand peaks in Nov–Dec. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 3.1% of those searches ended in a purchase.

Shoppers searched for this 61K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -20.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $26K a year.

Searches, last 12 months
61K
Growth, 90 days vs prior 90
-20.2%
Conversion, latest week
3.1%
Market size, estimated
$26Ka year
Peak month
December2.9× the quietest month
Top search term
axolotl earrings44K searches a year

02 · Price

A sale here is worth $14.28.

Listings sell for $14.28 on average, from $6.99 to $25.33. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $14.28 that is $0 to $1K a year per listing.

Average price
$14.28under the $15 to $100 sweet spot
Price range
$6.99–$25.33
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #2,218 within Jewelry. It carries 166 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
100%
Out of stock, average day
2.2%
Average rank
#2,218in Jewelry
Average rating
4.50 starsAmazon United States average 4.42 stars
Average reviews
166per listing
Listings tracked
11

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
27 months

Products

Top Axolotl Earrings products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 77% of clicks. A locked shelf that new listings rarely crack.

Brands

10 falling

Sellers

10

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

15%

  • Brand 154%
  • Brand 210%
  • Brand 36%
  • Brand 45%
  • Brand 55%
  • Brand 65%
  • Open — no brand owns it (4 brands, 15%)

Demand

Axolotl Earrings search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.9×

Reviews and returns

What reviews say buyers love and hate about Axolotl Earrings

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Quality-Overall”
23%of negative reviews mention “Quality-Overall”
1.1%of orders come back
“cheaply made”
A buyer, on “Quality-Overall”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Axolotl Earrings questions

Answered from the same tracked data.