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Away Everywhere Bag

Fail

Buyers convert on only 0.8% of searches, so Away Everywhere Bag is a Fail.

Flapen Score
35
35 / 100
Ranks 14,546 of 16,930 Clothing, Shoes & Jewelry niches · −10 vs the category median of 45
Market size
$137K/yr113K searches / yr
90-day growth
+22.2%search demand this quarter
Competition
57%top-5 click share · 12 brands · 22 sellers

Flapen Score

Away Everywhere Bag against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Away Everywhere Bag is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Away Everywhere Bag market on Amazon at a glance

Shoppers on Amazon United States searched for Away Everywhere Bag 113K times last year and spent an estimated $137K. The top 5 brands take 91% of clicks. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 0.8% of those searches ended in a purchase.

Shoppers searched for this 113K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +22.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $137K a year.

Searches, last 12 months
113K
Growth, 90 days vs prior 90
+22.2%
Conversion, latest week
0.8%
Market size, estimated
$137Ka year
Top search term
away everywhere bag36K searches a year

02 · Price

A sale here is worth $145.86.

Listings sell for $145.86 on average, from $21.81 to $354.52. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $145.86 that is $0 to $15K a year per listing.

Average price
$145.86above the $15 to $100 sweet spot
Price range
$21.81–$354.52
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$15K
Returns
8.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 8.6% of listings are out of stock. The average listing ranks #247 within Travel Duffels. It carries 596 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
97%
Out of stock, average day
8.6%
Average rank
#247in Travel Duffels
Average rating
4.54 starsAmazon United States average 4.42 stars
Average reviews
596per listing
Listings tracked
32

04 · Newcomers

5 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
5Amazon's first-year sales bar
Average brand age
34 months

Products

Top Away Everywhere Bag products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 rising

Sellers

22

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

57%

Top 20: 87%

Open market

7%

  • Brand 169%
  • Brand 213%
  • Brand 35%
  • Brand 43%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (6 brands, 7%)

Search terms

Top Away Everywhere Bag search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • away everywhere bag36K/yr
  • away bag24K/yr
  • away weekender bag14K/yr
  • away tote6K/yr
  • away everywhere tote4K/yr
  • away tote bag4K/yr
  • away bags5K/yr
  • away travel bag5K/yr
  • away duffle bag4K/yr
  • away carry on bag3K/yr

Reviews and returns

What reviews say buyers love and hate about Away Everywhere Bag

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Size-Overall”
18%of negative reviews mention “Size-Overall”
8.0%of orders come back
“Too big”
A buyer, on “Size-Overall”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Away Everywhere Bag questions

Answered from the same tracked data.