Aviator

Shoppers searched for this 453K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved +30.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $222K a year.

Searches, last 12 months

453K

Growth, 90 days vs prior 90

+30.8%

Conversion, latest week

2.6%

Market size, estimated

$222Ka year

Peak month

July2.0× the quietest month

Top search term

aviator glasses66K searches a year

Listings sell for $18.68 on average, from $8.21 to $39.61. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At $18.68 that is $2K to $5K a year per listing.

Average price

$18.68inside the $15 to $100 sweet spot

Price range

$8.21–$39.61

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

4.0%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #170 within Sunglasses & Eyewear Accessories. It carries 5,466 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#170in Sunglasses & Eyewear Accessories

Average rating

4.44 starsAmazon United States average 4.42 stars

Average reviews

5,466per listing

Listings tracked

42

6 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

5Amazon's first-year sales bar

Average brand age

57 months