Is avatar fire profitable to sell on Amazon United States?

The niche generates $58K/yr across 7 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -80.4%. Flapen's verdict: Skip it (20/100).

How competitive is the avatar fire niche?

6 brands and 7 sellers compete. The top 5 products take 97% of clicks and top 5 brands hold 97% of demand.

What do buyers complain about in avatar fire?

Top complaints mined from reviews: Water Resistance, Quality-Overall, Size-Overall. The return rate is 4.8%.

What does it cost to enter the avatar fire niche?

Listings span $13.24–$25.38; the average listing price is $19.88 (sweet spot $15–$100). The average incumbent carries 1,670 reviews — the moat a new listing must climb.

avatar fire

Skip it

Soft demand (-80.4% this quarter) — this niche doesn't clear our bar today.

Avg price

Great$19.88

avg listing price — sweet spot $15–$100

Price range

Great$13.24–$25.38

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Okay1,670.14

avg incumbent reviews — the moat a new listing must climb

Returns

Okay4.8%

return rate — above 5% kills the launch gate

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad$58K

$58K/yr · 570K searches

Brand share

Bad97%

top-5 brand share — brand-locked demand

Conversion

Bad0.5%

search→purchase rate — share of searches ending in a sale

Competition

Bad97%

top-5 click share — a locked-up shelf

Growth

Bad-80.4%

90-day search growth — must beat 0% to launch

Signals Low Review Barrier

According to Flapen's Amazon United States niche tracking, avatar fire is a $58K/yr Amazon United States market (570K searches/yr). The top 5 brands hold 97% of demand. Verdict: Skip it — 20/100.

Data updated Jul 11, 2026 · scored weekly · How we score niches

avatar fire market data

Units sold / yr: 500–750; avg 0–100/product
Revenue / yr: $10K–$15K; units × avg price
Conversion rate: 0.5%
Avg BSR: #19,757
Page quality: 0%
Prime: 100%
Sponsored: 71%
Out of stock: 0.0%
Avg brand age: 46 months
Avg seller age: 154 days

Competition & brand share

The top 5 products capture 97% of clicks — a locked-up shelf that new listings rarely crack.

Brands

Sellers

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

97%

Top 20: 100%

Open market

20th Century Studios70%
Fewlby10%
AVATAR7%
Nickelodeon5%
SORVINO5%
Pro Acme3%
Open — no brand owns it (0%)

Top avatar fire search terms

avatar 378K/yr -60.9%0.0% conv.
avatar fire93K/yr -79.0%0.0% conv.
avatar fire and ash movie61K/yr -73.1%0.0% conv.
avitar25K/yr -27.2%0.0% conv.
avtar11K/yr -13.5%0.0% conv.

All search terms

Top avatar fire products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 7 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Avatar: Fire and Ash Jake Sully and Neytiri Stand Together Tote Bag

20th Century Studios$22.195.0★3 rev

Avatar: Fire and Ash Jake Sully Neytiri & Kiri Movie Logo Adjustable Printed Baseball Hat Navy Blue

20th Century Studios$20.165.0★1 rev

Fewlby Kids Toddler Rain Suit for Boys Girls One Piece Hoodie Zipper Cartoon Waterproof Coverall Rain Jacket 2-5 Years M Size

Fewlby$25.384.5★1,279 rev

Avatar the Last Airbender Shirt - Mens the Last Airbender Short Sleeve Tee (Tie Dye XX-Large)

AVATAR$23.744.5★197 rev

Avatar The Last Airbender Graphic T-Shirts 3 Pack for Boys 12 Bl/Rd/Gn SS

Nickelodeon$13.244.5★163 rev

Newest

by launch date

Avatar: Fire and Ash Jake Sully and Neytiri Stand Together Tote Bag

20th Century Studios$22.193 rev

8mo ago

Avatar: Fire and Ash Jake Sully Neytiri & Kiri Movie Logo Adjustable Printed Baseball Hat Navy Blue

20th Century Studios$20.161 rev

8mo ago

Fewlby Kids Toddler Rain Suit for Boys Girls One Piece Hoodie Zipper Cartoon Waterproof Coverall Rain Jacket 2-5 Years M Size

Fewlby$25.381,279 rev

2y ago

Avatar The Last Airbender Graphic T-Shirts 3 Pack for Boys 12 Bl/Rd/Gn SS

Nickelodeon$13.24163 rev

3y ago

Avatar the Last Airbender Shirt - Mens the Last Airbender Short Sleeve Tee (Tie Dye XX-Large)

AVATAR$23.74197 rev

6y ago

What buyers say about avatar fire

What buyers praise and complain about, mined from review topics.

What buyers love

Comfort-Overall50%

“I am comfortable knowing that I did not spend an arm”

Quality-Overall25%

“But has good quality”

What buyers complain about

Water Resistance25%

“I am going to keep it because its so wet outside as Spring enters”

Quality-Overall25%

“I wish I had gotten one that passed quality control better”

Size-Overall25%

“Little big”

Top return reasons

Size-Overall52%

Shape/Style10%

Thin6%

Value For Money4%

Material Quality4%

Weather Proof4%

Print Quality3%

Shoulder Fit3%

Color2%

Length2%

Common questions

Is avatar fire profitable to sell on Amazon United States?: The niche generates $58K/yr across 7 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -80.4%. Flapen's verdict: Skip it (20/100).
How competitive is the avatar fire niche?: 6 brands and 7 sellers compete. The top 5 products take 97% of clicks and top 5 brands hold 97% of demand.
What do buyers complain about in avatar fire?: Top complaints mined from reviews: Water Resistance, Quality-Overall, Size-Overall. The return rate is 4.8%.
What does it cost to enter the avatar fire niche?: Listings span $13.24–$25.38; the average listing price is $19.88 (sweet spot $15–$100). The average incumbent carries 1,670 reviews — the moat a new listing must climb.