August Birthstone Necklace

Shoppers searched for this 144K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +49.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $44K a year.

Searches, last 12 months

144K

Growth, 90 days vs prior 90

+49.5%

Conversion, latest week

1.1%

Market size, estimated

$44Ka year

Peak month

August9.8× the quietest month

Top search term

august birthstone necklace43K searches a year

Listings sell for $26.94 on average, from $6.80 to $136.89. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $26.94 that is $0 to $3K a year per listing.

Average price

$26.94inside the $15 to $100 sweet spot

Price range

$6.80–$136.89

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

2.6%of orders · Amazon United States median 2.1%

63% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #3,352 within Pendant Necklaces. It carries 1,842 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

63%

Prime listings

100%

Out of stock, average day

3.4%

Average rank

#3,352in Pendant Necklaces

Average rating

4.44 starsAmazon United States average 4.42 stars

Average reviews

1,842per listing

Listings tracked

40

8 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

1Amazon's first-year sales bar

Average brand age

34 months