Athletic Jacket Men

Shoppers searched for this 330K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.3% of those searches ended in a purchase. Searches in the last 90 days moved -12.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $24K a year.

Searches, last 12 months

330K

Growth, 90 days vs prior 90

-12.5%

Conversion, latest week

0.3%

Market size, estimated

$24Ka year

Peak month

December4.8× the quietest month

Top search term

golf jacket women38K searches a year

Listings sell for $26.47 on average, from $10.71 to $83.35. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $26.47 that is $0 to $3K a year per listing.

Average price

$26.47inside the $15 to $100 sweet spot

Price range

$10.71–$83.35

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

10.2%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #248 within Track & Active Jackets. It carries 2,683 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

100%

Out of stock, average day

3.1%

Average rank

#248in Track & Active Jackets

Average rating

4.44 starsAmazon United States average 4.42 stars

Average reviews

2,683per listing

Listings tracked

155

30 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

30

Successful launches

3Amazon's first-year sales bar

Average brand age

36 months