Ascot

Shoppers searched for this 331K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -2.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $92K a year.

Searches, last 12 months

331K

Growth, 90 days vs prior 90

-2.8%

Conversion, latest week

1.8%

Market size, estimated

$92Ka year

Peak month

October2.5× the quietest month

Top search term

ascot for men89K searches a year

Listings sell for $15.62 on average, from $8.88 to $41.09. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $15.62 that is $2K to $4K a year per listing.

Average price

$15.62inside the $15 to $100 sweet spot

Price range

$8.88–$41.09

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

7.6%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #100 within Ties, Cummerbunds & Pocket Squares. It carries 757 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#100in Ties, Cummerbunds & Pocket Squares

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

757per listing

Listings tracked

53

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

60 months