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Army Tan T Shirt

Fail

Shoppers spend an estimated $43K a year here, so Army Tan T Shirt is a Fail.

Flapen Score
49
49 / 100
Top 33% of 16,930 Clothing, Shoes & Jewelry niches · +4 vs the category median of 45
Market size
$43K/yr90K searches / yr
90-day growth
+44.6%search demand this quarter
Competition
41%top-5 click share · 11 brands · 42 sellers

Flapen Score

Army Tan T Shirt against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Army Tan T Shirt is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Army Tan T Shirt market on Amazon at a glance

Shoppers on Amazon United States searched for Army Tan T Shirt 90K times last year and spent an estimated $43K. The top 5 brands take 83% of clicks. Demand peaks in May–Jun. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 1.5% of those searches ended in a purchase.

Shoppers searched for this 90K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +44.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $43K a year.

Searches, last 12 months
90K
Growth, 90 days vs prior 90
+44.6%
Conversion, latest week
1.5%
Market size, estimated
$43Ka year
Peak month
May2.2× the quietest month
Top search term
army tan t shirt19K searches a year

02 · Price

A sale here is worth $32.30.

Listings sell for $32.30 on average, from $14.59 to $66.20. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $32.30 that is $0 to $3K a year per listing.

Average price
$32.30inside the $15 to $100 sweet spot
Price range
$14.59–$66.20
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
3.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

76% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #350 within Shops. It carries 3,024 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
91%
Out of stock, average day
3.4%
Average rank
#350in Shops
Average rating
4.42 starsAmazon United States average 4.42 stars
Average reviews
3,024per listing
Listings tracked
45

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
52 months

Products

Top Army Tan T Shirt products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 falling

Sellers

42

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

41%

Top 20: 77%

Open market

12%

  • Brand 152%
  • Brand 29%
  • Brand 38%
  • Brand 47%
  • Brand 56%
  • Brand 65%
  • Open — no brand owns it (5 brands, 12%)

Demand

Army Tan T Shirt search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KPrime Day '25Spike '25Spike '26JunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: May, Jun · busiest ÷ quietest = 2.2×

Search terms

Top Army Tan T Shirt search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • army tan t shirt19K/yr
  • ocp shirt13K/yr
  • tan 499 t shirts military10K/yr
  • army undershirt7K/yr
  • military undershirt7K/yr
  • ocp undershirt6K/yr
  • coyote tan t shirts military7K/yr
  • army coyote brown t shirt5K/yr
  • ocp shirts4K/yr
  • army undershirt for men5K/yr

Reviews and returns

What reviews say buyers love and hate about Army Tan T Shirt

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
12%of negative reviews mention “Durability”
3.3%of orders come back
“Just not durable at all”
A buyer, on “Durability”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Army Tan T Shirt questions

Answered from the same tracked data.