Army Sweatshirt
FailDemand is soft, at -51.0% this quarter, so Army Sweatshirt is a Fail.
- Flapen Score
- 39 / 100Ranks 12,642 of 16,930 Clothing, Shoes & Jewelry niches · −6 vs the category median of 4539
- Market size
- $63K/yr161K searches / yr
- 90-day growth
- -51.0%search demand this quarter
- Competition
- 26%top-5 click share · 25 brands · 48 sellers
Flapen Score
Army Sweatshirt against its category
The dotted line is the Clothing, Shoes & Jewelry average. Past it, Army Sweatshirt is stronger. Inside it, weaker.
Market
The Army Sweatshirt market on Amazon at a glance
Shoppers on Amazon United States searched for Army Sweatshirt 161K times last year and spent an estimated $63K. The top 5 brands take 67% of clicks. Demand peaks in Nov–Dec. Flapen scores it 39 out of 100, a Fail.
01 · Demand
An estimated 1.0% of those searches ended in a purchase.
Shoppers searched for this 161K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -51.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $63K a year.
- Searches, last 12 months
- 161K
- Growth, 90 days vs prior 90
- -51.0%
- Conversion, latest week
- 1.0%
- Market size, estimated
- $63Ka year
- Peak month
- December9.8× the quietest month
- Top search term
- army sweatshirt41K searches a year
02 · Price
A sale here is worth $39.82.
Listings sell for $39.82 on average, from $10.62 to $98.32. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $39.82 that is $0 to $4K a year per listing.
- Average price
- $39.82inside the $15 to $100 sweet spot
- Price range
- $10.62–$98.32
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$4K
- Returns
- 5.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
74% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 6.6% of listings are out of stock. The average listing ranks #40,690 within Hoodies. It carries 3,877 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 74%
- Prime listings
- 79%
- Out of stock, average day
- 6.6%
- Average rank
- #40,690in Hoodies
- Average rating
- 4.58 starsAmazon United States average 4.42 stars
- Average reviews
- 3,877per listing
- Listings tracked
- 81
04 · Newcomers
0 of last year's 15 launches cleared the first-year sales bar.
15 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 15
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Army Sweatshirt products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 26% of clicks. An open shelf where new products get seen.
Brands
25 rising
Sellers
48
Top-5 brand share
67%
Top 20: 98%
Top-5 click share
26%
Top 20: 60%
Open market
26%
- Brand 118%
- Brand 215%
- Brand 312%
- Brand 411%
- Brand 510%
- Brand 66%
Demand
Army Sweatshirt search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 9.8×
Search terms
Top Army Sweatshirt search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- army sweatshirt41K/yr
- army hoodie38K/yr
- us army hoodie17K/yr
- army hoodie for men23K/yr
- us army sweatshirt9K/yr
- army sweatshirts for men15K/yr
- army sweatshirt for women7K/yr
- us army hoodie for men5K/yr
- army hoodies for women4K/yr
- army hoodies men3K/yr
Reviews and returns
What reviews say buyers love and hate about Army Sweatshirt
We read the reviews and the return reasons for every product selling here.
“It might be a bit big”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Army Sweatshirt questions
Answered from the same tracked data.









