Army Gifts for Men

Shoppers searched for this 134K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +9.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $22K a year.

Searches, last 12 months

134K

Growth, 90 days vs prior 90

+9.0%

Conversion, latest week

0.9%

Market size, estimated

$22Ka year

Peak month

December16.2× the quietest month

Top search term

military gifts for men68K searches a year

Listings sell for $19.65 on average, from $5.76 to $44.76. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $19.65 that is $0 to $2K a year per listing.

Average price

$19.65inside the $15 to $100 sweet spot

Price range

$5.76–$44.76

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

1.5%of orders · Amazon United States median 2.1%

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #1,608 within Jewelry. It carries 7,500 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

100%

Out of stock, average day

1.1%

Average rank

#1,608in Jewelry

Average rating

4.65 starsAmazon United States average 4.42 stars

Average reviews

7,500per listing

Listings tracked

31

5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

4Amazon's first-year sales bar

Average brand age

43 months