Argyle Socks for Men

Shoppers searched for this 228K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved -25.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $157K a year.

Searches, last 12 months

228K

Growth, 90 days vs prior 90

-25.6%

Conversion, latest week

3.7%

Market size, estimated

$157Ka year

Peak month

December3.4× the quietest month

Top search term

argyle socks men28K searches a year

Listings sell for $18.85 on average, from $6.01 to $36.71. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $18.85 that is $2K to $5K a year per listing.

Average price

$18.85inside the $15 to $100 sweet spot

Price range

$6.01–$36.71

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

$2K–$5K

Returns

1.6%of orders · Amazon United States median 2.1%

79% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #11,888 within Socks & Hosiery. It carries 2,099 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

98%

Out of stock, average day

4.5%

Average rank

#11,888in Socks & Hosiery

Average rating

4.57 starsAmazon United States average 4.42 stars

Average reviews

2,099per listing

Listings tracked

80

9 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

2Amazon's first-year sales bar

Average brand age

50 months