anxiety costume
Skip itA small market ($15K/yr) — this niche doesn't clear our bar today.
Review moat
Incredible92avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Avg price
Great$21.84avg listing price — sweet spot $15–$100
Price range
Great$9.60–$48.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good65%top-5 brand share — brands hold most of the demand
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Growth
Bad-26.2%90-day search growth — must beat 0% to launch
Returns
Bad8.9%return rate — above 5% kills the launch gate
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Market size
Bad$15K$15K/yr · 141K searches
According to Flapen's Amazon United States niche tracking, anxiety costume is a $15K/yr Amazon United States market (141K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 43/100.
Data updated Jul 10, 2026 · scored weekly · How we score niches
anxiety costume market data
- Units sold / yr
- 2K–3K
- avg 0–100/product
- Revenue / yr
- $44K–$55K
- units × avg price
- Conversion rate
- 0.5%
- Avg BSR
- #8,569
- Page quality
- 0%
- Prime
- 92%
- Sponsored
- 40%
- Out of stock
- 17.9%
- Avg brand age
- 28 months
- Avg seller age
- 204 days
Competition & brand share
The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.Brands
18 rising
Sellers
40
Top-5 brand share
65%
Top 20: 100%
Top-5 click share
47%
Top 20: 93%
Open market
30%
- JQAKFIY29%
- WHGAW11%
- Deerose9%
- itswordpiz8%
- Disguise7%
- FINASKASU5%
Demand & seasonality
Weekly Amazon search volume, last 92 weeks — -26.2% search growth over the last 90 days.Peak months: Oct, Nov · busiest ÷ quietest = 168.0×
Top anxiety costume search terms
- anxiety costume29K/yr
- anxiety inside out costume14K/yr
- anxiety costume adult55K/yr
- inside out anxiety costume15K/yr
- inside out anxiety costume adult7K/yr
- anxiety inside out costume adult4K/yr
- anxiety halloween costume women4K/yr
- anxiety inside out 2 costume8K/yr
- anxiety costume women5K/yr
Top anxiety costume products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
WHGAW 4Pcs Halloween Costume Accessories Adults Orange Emotion Headband Googly Eyes Glasses Eyebrows Gloves Party Funny Cosplay inside anxiety out
WHGAW$15.604.5★7 rev

JQAKFIY Anger Costume Inside Cosplay Out Shirt For Adult Emotions Halloween Anxiety Costume Top With Tie Gloves Funny Dress XL
JQAKFIY$30.213.6★5 rev

Deerose Womens Anity Costume Sweatshirts Halloween Innsid Ovt Cosplay Long Sleeve Shirts Lightweight Party Tops L
Deerose$16.324.1★170 rev

Fear Costume Inside Cosplay Out 2 Fear Top Shirt Fear Emotions Halloween Cosplay Costume L
JQAKFIY$32.304.3★15 rev

itswordpiz 3PCS Halloween Costume for Adult Women Outfit Accessories with Orange Wig Headband & Eyebrows and Eyes for Cosplay Theme Parties Dress Up
itswordpiz$9.604.1★48 rev
Newest
by launch date
WHGAW 4Pcs Halloween Costume Accessories Adults Orange Emotion Headband Googly Eyes Glasses Eyebrows Gloves Party Funny Cosplay inside anxiety out
WHGAW$15.607 rev

itswordpiz 3PCS Halloween Costume for Adult Women Outfit Accessories with Orange Wig Headband & Eyebrows and Eyes for Cosplay Theme Parties Dress Up
itswordpiz$9.6048 rev

Sun-Staches Anxiety Glasses | Inside Out Official Costume Accessory | One Size Fits Most
Sun-Staches$14.99147 rev

Toulite Halloween Cosplay Emotion Orange Knitted Hat with Wigs Hair for Halloween Role Playing Inside Costume Party Supplies
Toulite$10.913 rev

Deerose Womens Anity Costume Sweatshirts Halloween Innsid Ovt Cosplay Long Sleeve Shirts Lightweight Party Tops L
Deerose$16.32170 rev
Trending
90-day click momentum
Fear Costume Inside Cosplay Out 2 Fear Top Shirt Fear Emotions Halloween Cosplay Costume L
JQAKFIY$32.304.3★

Anger Costume Inside Cosplay Out Shirt For Adult Emotions Halloween Anxiety Costume Top With Tie Gloves Funny Dress S
JQAKFIY$28.353.6★

Fear Costume Inside Cosplay Out 2 Fear Top Shirt Fear Emotions Halloween Cosplay Costume M
JQAKFIY$32.014.3★

Tutus for Women Adult Tutu Tulle Skirts Costumes for Women 5 Layered Womens Purple Tutu Skirts for Girls Teens Halloween Ballet Minion Sexy Witch Purge Mario Mike Wazowski Sully Cookie Monster Crayon
BFONS$10.694.3★

Disney Pixar Inside Out 2 This is FIne Anxiety Adult T-Shirt(XL Black)
Disney$17.804.8★
What buyers say about anxiety costume
What buyers praise and complain about, mined from review topics.What buyers love
“True to size”
“The colors are spot on like the character”
“The material is good”
“sexy”
“comfortable”
“But it was soft”
“Quality was okay”
What buyers complain about
“It wasnt made well”
“runs very small”
“The eyes and eyebrows didnt stick, I ended up having to take it into work and hot glue it”
“The headband is metal and very uncomfortable”
“kept falling off”
“The XL runs very small with no stretch to the fabric”
“it started to crack after 1 wash”
Top return reasons
Common questions
- Is anxiety costume profitable to sell on Amazon United States?
- The niche generates $15K/yr across 25 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -26.2%. Flapen's verdict: Skip it (43/100).
- How competitive is the anxiety costume niche?
- 18 brands and 40 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 65% of demand.
- What do buyers complain about in anxiety costume?
- Top complaints mined from reviews: Quality-Overall, Size-Overall, Adhesion/Stickiness. The return rate is 8.9% — above our launch gate.
- When does demand for anxiety costume peak?
- Demand peaks in Oct–Nov; the busiest month runs 168.0× the quietest.
- What does it cost to enter the anxiety costume niche?
- Listings span $9.60–$48.78; the average listing price is $21.84 (sweet spot $15–$100). The average incumbent carries 92 reviews — the moat a new listing must climb.