Anna Costume for Girls

Shoppers searched for this 521K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -27.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $132K a year.

Searches, last 12 months

521K

Growth, 90 days vs prior 90

-27.6%

Conversion, latest week

1.1%

Market size, estimated

$132Ka year

Peak month

October5.3× the quietest month

Top search term

anna dress97K searches a year

Listings sell for $22.10 on average, from $8.86 to $35.19. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $22.10 that is $0 to $2K a year per listing.

Average price

$22.10inside the $15 to $100 sweet spot

Price range

$8.86–$35.19

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

4.9%of orders · Amazon United States median 2.1%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 14.0% of listings are out of stock. The average listing ranks #449 within Girls. It carries 1,965 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

14.0%

Average rank

#449in Girls

Average rating

4.65 starsAmazon United States average 4.42 stars

Average reviews

1,965per listing

Listings tracked

56

9 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

3Amazon's first-year sales bar

Average brand age

38 months