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Animal Earrings

Fail

Buyers convert on only 1.3% of searches, so Animal Earrings is a Fail.

Flapen Score
40
40 / 100
Ranks 12,044 of 16,930 Clothing, Shoes & Jewelry niches · −5 vs the category median of 45
Market size
$85K/yr401K searches / yr
90-day growth
+2.5%search demand this quarter
Competition
62%top-5 click share · 15 brands · 25 sellers

Flapen Score

Animal Earrings against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Animal Earrings is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Animal Earrings market on Amazon at a glance

Shoppers on Amazon United States searched for Animal Earrings 401K times last year and spent an estimated $85K. The top 5 brands take 76% of clicks. Demand peaks in Dec. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 1.3% of those searches ended in a purchase.

Shoppers searched for this 401K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +2.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $85K a year.

Searches, last 12 months
401K
Growth, 90 days vs prior 90
+2.5%
Conversion, latest week
1.3%
Market size, estimated
$85Ka year
Peak month
December2.1× the quietest month
Top search term
animal earrings72K searches a year

02 · Price

A sale here is worth $16.34.

Listings sell for $16.34 on average, from $6.46 to $38.21. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $16.34 that is $2K to $4K a year per listing.

Average price
$16.34inside the $15 to $100 sweet spot
Price range
$6.46–$38.21
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
$2K–$4K
Returns
2.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #1,024 within Earrings. It carries 1,366 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
100%
Out of stock, average day
2.4%
Average rank
#1,024in Earrings
Average rating
4.49 starsAmazon United States average 4.42 stars
Average reviews
1,366per listing
Listings tracked
20

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
35 months

Products

Top Animal Earrings products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 falling

Sellers

25

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

21%

  • Brand 133%
  • Brand 223%
  • Brand 39%
  • Brand 46%
  • Brand 54%
  • Brand 64%

Demand

Animal Earrings search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KHoliday '24Spike '25Prime Day '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.1×

Search terms

Top Animal Earrings search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • animal earrings72K/yr
  • funky jewelry65K/yr
  • food earrings64K/yr
  • fun jewelry for women29K/yr
  • funky jewelry for women18K/yr
  • weird jewelry21K/yr
  • animal earrings for women20K/yr
  • food earrings for women21K/yr
  • artsy earrings13K/yr
  • unusual earrings12K/yr

Reviews and returns

What reviews say buyers love and hate about Animal Earrings

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Quality-Overall”
18%of negative reviews mention “Durability”
2.6%of orders come back
“Broken”
A buyer, on “Durability”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Animal Earrings questions

Answered from the same tracked data.