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Angel Wings

Maybe

Products sell for $29.84 on average, inside the sweet spot. But an estimated 12.1% of orders come back, so Angel Wings is a Maybe.

Flapen Score
54
54 / 100
Top 17% of 16,930 Clothing, Shoes & Jewelry niches · +9 vs the category median of 45
Market size
$688K/yr2.0M searches / yr
90-day growth
-7.3%search demand this quarter
Competition
48%top-5 click share · 20 brands · 32 sellers

Flapen Score

Angel Wings against its category

The dotted line is the Clothing, Shoes & Jewelry average. Past it, Angel Wings is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Angel Wings market on Amazon at a glance

Shoppers on Amazon United States searched for Angel Wings 2.0M times last year and spent an estimated $688K. The top 5 brands take 55% of clicks. Demand peaks in Oct–Nov. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 1.1% of those searches ended in a purchase.

Shoppers searched for this 2.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -7.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $688K a year.

Searches, last 12 months
2.0M
Growth, 90 days vs prior 90
-7.3%
Conversion, latest week
1.1%
Market size, estimated
$688Ka year
Peak month
October20.0× the quietest month
Top search term
angel wings986K searches a year

02 · Price

A sale here is worth $29.84.

Listings sell for $29.84 on average, from $13.03 to $96.05. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 250 to 500 of them. At $29.84 that is $7K to $15K a year per listing.

Average price
$29.84inside the $15 to $100 sweet spot
Price range
$13.03–$96.05
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
250–500
Revenue per listing a year
$7K–$15K
Returns
12.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

79% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 12.8% of listings are out of stock. The average listing ranks #752 within Girls. It carries 397 reviews at 4.11 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
97%
Out of stock, average day
12.8%
Average rank
#752in Girls
Average rating
4.11 starsAmazon United States average 4.42 stars
Average reviews
397per listing
Listings tracked
29

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
39 months

Products

Top Angel Wings products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

Brands

20 falling

Sellers

32

Top-5 brand share

55%

Top 20: 100%

Top-5 click share

48%

Top 20: 87%

Open market

39%

  • Brand 124%
  • Brand 29%
  • Brand 38%
  • Brand 47%
  • Brand 56%
  • Brand 65%

Demand

Angel Wings search demand

Weekly searches over the year, seasonality beneath. Pick a range.

450K350KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 20.0×

Search terms

Top Angel Wings search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • angel wings986K/yr
  • wings costume180K/yr
  • angel wings costume77K/yr
  • white wings114K/yr
  • costume wings59K/yr
  • large angel wings37K/yr
  • wings cosplay16K/yr
  • cosplay wings19K/yr
  • white angel wings61K/yr
  • angel wing18K/yr

Reviews and returns

What reviews say buyers love and hate about Angel Wings

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Quality-Overall”
29%of negative reviews mention “Quality-Overall”
12.1%of orders come back
“not well made”
A buyer, on “Quality-Overall”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Angel Wings questions

Answered from the same tracked data.