Angel Halo

Shoppers searched for this 387K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.6% of those searches ended in a purchase. Searches in the last 90 days moved +33.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $381K a year.

Searches, last 12 months

387K

Growth, 90 days vs prior 90

+33.5%

Conversion, latest week

5.6%

Market size, estimated

$381Ka year

Peak month

October14.4× the quietest month

Top search term

halo headband111K searches a year

Listings sell for $17.57 on average, from $7.27 to $28.65. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At $17.57 that is $9K to $13K a year per listing.

Average price

$17.57inside the $15 to $100 sweet spot

Price range

$7.27–$28.65

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

500–750

Revenue per listing a year

$9K–$13K

Returns

3.5%of orders · Amazon United States median 2.1%

70% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #1,085 within Headwear. It carries 2,767 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

70%

Prime listings

97%

Out of stock, average day

4.7%

Average rank

#1,085in Headwear

Average rating

4.39 starsAmazon United States average 4.42 stars

Average reviews

2,767per listing

Listings tracked

33

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

42 months