Anchor Necklace

Shoppers searched for this 154K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +15.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $67K a year.

Searches, last 12 months

154K

Growth, 90 days vs prior 90

+15.3%

Conversion, latest week

1.5%

Market size, estimated

$67Ka year

Peak month

December1.5× the quietest month

Top search term

anchor necklace45K searches a year

Listings sell for $29.30 on average, from $8.93 to $62.39. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $29.30 that is $0 to $3K a year per listing.

Average price

$29.30inside the $15 to $100 sweet spot

Price range

$8.93–$62.39

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

4.2%of orders · Amazon United States median 2.1%

73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.5% of listings are out of stock. The average listing ranks #5,718 within Pendant Necklaces. It carries 1,862 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

100%

Out of stock, average day

5.5%

Average rank

#5,718in Pendant Necklaces

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

1,862per listing

Listings tracked

22

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

45 months