ami
Skip itWeak search conversion (0.3%) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Avg price
Incredible$38.10avg listing price — sweet spot $15–$100
Price range
Great$13.40–$75.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+17.2%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad4,313.45avg incumbent reviews — the moat a new listing must climb
Market size
Bad$70K$70K/yr · 655K searches
Brand share
Bad94%top-5 brand share — brand-locked demand
Competition
Bad83%top-5 click share — a locked-up shelf
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, ami is a $70K/yr Amazon United States market (655K searches/yr). The top 5 brands hold 94% of demand. Verdict: Skip it — 39/100.
Data updated Jul 14, 2026 · scored weekly · How we score niches
ami market data
- Units sold / yr
- 1K–2K
- avg 0–100/product
- Revenue / yr
- $48K–$57K
- units × avg price
- Conversion rate
- 0.3%
- Avg BSR
- #1,292
- Page quality
- 0%
- Prime
- 91%
- Sponsored
- 91%
- Out of stock
- 13.0%
- Avg brand age
- 48 months
- Avg seller age
- 161 days
Competition & brand share
The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.Brands
7 rising
Sellers
24
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
83%
Top 20: 100%
Open market
3%
- Ami.Todfo53%
- ami fitness15%
- Bloom Nutrition12%
- Country Farms10%
- NYDJ3%
- NutraChamps3%
- Open — no brand owns it (1 brand, 3%)
Demand
Weekly Amazon search volume, last 17 weeks — +17.2% search growth over the last 90 days.Top ami search terms
- ami609K/yr
- ami glow greens24K/yr
- ami fitness glow greens11K/yr
- ami fitness11K/yr
Top ami products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 11 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Ami.Todfo Handmade Beaded Open Front Robe Coat Elegant Long Sleeve Outerwear Womens Modest Cover-Up Mauve (L)
Ami.Todfo$59.964.4★18 rev
ami fitness Glow Greens 240g (1)
ami fitness$39.910.0★0 rev
Country Farms Organic Super Greens Powder 50 Organic Superfoods Daily Greens Drink Mix with Fruits Vegetables Fiber Probiotics & Mushrooms Supports Energy Gut Health & Digestion Natural Flavor
Country Farms$14.934.4★11,747 rev
Bloom Nutrition Superfood Greens Powder Digestive Enzymes with Probiotics and Prebiotics Gut Health Bloating Relief for Women Chlorella Green Juice Mix with Beet Root Powder 30 SVG Mango
Bloom Nutrition$31.214.4★4,266 rev
NYDJ Womens Ami Skinny Legging Denim Jeans Rinse 8
NYDJ$75.194.2★866 rev
Newest
by launch dateami fitness Glow Greens 240g (1)
ami fitness$39.910 rev
AMI Glow Greens Powder Vitamins & Superfoods Daily Wellness Drink.
PynkLily$37.481 rev
Ami.Todfo Elegant Beaded Abaya Robe Open Front Long Sleeve Maxi Outerwear Modest Cover-Up with Crystal Trim Blue (XXL)
Ami.Todfo$56.557 rev
Ami.Todfo Handmade Beaded Open Front Robe Coat Elegant Long Sleeve Outerwear Womens Modest Cover-Up Mauve (L)
Ami.Todfo$59.9618 rev
Bloom Nutrition Superfood Greens Powder Digestive Enzymes with Probiotics and Prebiotics Gut Health Bloating Relief for Women Chlorella Juice Mix w/Beet Root Powder 30 SVG Orange Passionfruit
Bloom Nutrition$31.381,660 rev
Trending
90-day click momentumNYDJ Womens Ami Skinny Legging Denim Jeans Rinse 8
NYDJ$75.194.2★
AMI Glow Greens Powder Vitamins & Superfoods Daily Wellness Drink.
PynkLily$37.485.0★
Ami.Todfo Handmade Beaded Open Front Robe Coat Elegant Long Sleeve Outerwear Womens Modest Cover-Up Mauve (L)
Ami.Todfo$59.964.4★
ami fitness Glow Greens 240g (1)
ami fitness$39.910.0★
Ami.Todfo Elegant Beaded Abaya Robe Open Front Long Sleeve Maxi Outerwear Modest Cover-Up with Crystal Trim Blue (XXL)
Ami.Todfo$56.555.0★
What buyers say about ami
What buyers praise and complain about, mined from review topics.What buyers love
“No funky after taste”
“Excellent product and smooth shopping experience”
“Balanced flavor”
“is a great addition to my favorite protein shake”
“Energy boost”
“I noticed it is gentle on my stomach”
“It has helped with bloating”
“Good product, I like that it doesn't add any strange sweetness to my smoothies”
“Ease of use”
“Value for money”
What buyers complain about
“Taste bad”
“The wrong flavor was delivered”
“there is some weird chemical sweetness to it”
“Overpriced”
“Small container”
“Worst health supplement by far ive bought”
“or description should be corrected”
“The artificial sweetener is too much”
“The only thing that I dont like is that like an hour after I drink it I start feeling kind of like nauseated so Im gonna try cutting back to half a scoop first”
“It made my drink so thick”
Top return reasons
Common questions
- Is ami profitable to sell on Amazon United States?
- The niche generates $70K/yr across 11 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +17.2%. Flapen's verdict: Skip it (39/100).
- How competitive is the ami niche?
- 7 brands and 24 sellers compete. The top 5 products take 83% of clicks and top 5 brands hold 94% of demand.
- What do buyers complain about in ami?
- Top complaints mined from reviews: Taste-Overall, Flavor, Sweetness. The return rate is 0.1%.
- What does it cost to enter the ami niche?
- Listings span $13.40–$75.19; the average listing price is $38.10 (sweet spot $15–$100). The average incumbent carries 4,313 reviews — the moat a new listing must climb.