american flag pin
Worth a lookShows no brand lock-in (top 5 brands take 40% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Brand share
Incredible40%top-5 brand share — no brand owns this niche
Returns
Great1.1%return rate — above 5% kills the launch gate
Competition
Great36%top-5 click share — an open shelf
Review moat
Great433.57avg incumbent reviews — the moat a new listing must climb
Growth
Good+52.1%90-day search growth — must beat 0% to launch
Conversion
Good4.9%search→purchase rate — share of searches ending in a sale
Market size
Okay$231K$231K/yr · 465K searches
Avg price
Okay$10.17avg listing price — sweet spot $15–$100
Price range
Okay$5.14–$18.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
According to Flapen's Amazon United States niche tracking, american flag pin is a $231K/yr Amazon United States market (465K searches/yr). The top 5 brands hold 40% of demand. Demand peaks in Jul–Oct–Nov. Verdict: Worth a look — 63/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
american flag pin market data
- Units sold / yr
- 30K–40K
- avg 500–750/product
- Revenue / yr
- $305K–$407K
- units × avg price
- Conversion rate
- 4.9%
- Avg BSR
- #8,841
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 87%
- Out of stock
- 3.9%
- Avg brand age
- 35 months
- Avg seller age
- 188 days
Competition & brand share
Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.Brands
32 rising
Sellers
41
Top-5 brand share
40%
Top 20: 90%
Top-5 click share
36%
Top 20: 74%
Open market
55%
- Brandom Brands12%
- Desert Cactus10%
- PinMart7%
- MIDLE6%
- Bassion5%
- ROSTIVO5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +52.1% search growth over the last 90 days.Peak months: Jul, Oct, Nov · busiest ÷ quietest = 2.6×
Top american flag pin search terms
- american flag pin120K/yr
- flag pins41K/yr
- american flag lapel pin52K/yr
- flag pin30K/yr
- usa pin26K/yr
- american flag pins29K/yr
- patriotic pins15K/yr
- american flag pins lapel23K/yr
- usa flag pin19K/yr
- flag pins made in usa9K/yr
Top american flag pin products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
American Flag Lapel Pin Premium Metal/Enamel USA Pin with Secure Butterfly Clutch Patriotic Waving Flag Brooch for Suits Jackets Hats Veterans & 4th of July
Brandom Brands$6.004.7★34 rev
Desert Cactus USA Flag Lapel Pin United State of America Made of Metal for Formal Wear Bag and Hat Jewelry and Tie Tack (Waving Flag Lapel Pin Gold)
Desert Cactus$6.984.7★1,917 rev
50 Pcs United States of American Flag Lapel Pins Bulk - USA US Veterans day Memorial Day Presidents Day Patriotic Party Decorations Gifts military pin
MIDLE$10.014.8★402 rev
ROSTIVO American Flag Pin Lapel Enamel Pins for Backpacks Hat Waving Flag Brooch Pin Badge for Men Women (2Pack)
ROSTIVO$6.654.6★390 rev
10 Pack- American Flag Lapel Pins Bulk -1 Metal Patriotic US Lapel Pins Badge Souvenir For Hat Bag Travel Gifts
rhungift$9.944.6★284 rev
Newest
by launch dateAmerican Flag Lapel Pin Premium Metal/Enamel USA Pin with Secure Butterfly Clutch Patriotic Waving Flag Brooch for Suits Jackets Hats Veterans & 4th of July
Brandom Brands$6.0034 rev
Txeawor 250 Anniversary Pins 1776-2026 12 Pcs American Flag 4th of July Pins USA Patriotic Brooch for Independence Day Veterans Day Memorial Day(Style-1)
Txeawor$18.4030 rev
Txeawor 250 Anniversary Pins 1776-2026 2 Pcs American Flag 4th of July Pins USA Patriotic Brooch for Independence Day Veterans Day Memorial Day(Style-1)
Txeawor$9.9520 rev
TACVEL 6 Pcs 250 Years America Flag Anniversary Pins for Men Women 250th Anniversary Lapel Enamel Pin Patriot Independence Day Gift Jewelry
TACVEL$11.5866 rev
250 Anniversary USA Lapel Pin 10Pcs 1.3inch Enamel US Patriot Collectible Accessories 250 Years Of Freedom 1776-2026 for Patriots Day Independence Day
YYDSPin$10.66172 rev
Trending
90-day click momentumAmerican Flag Lapel Pin Premium Metal/Enamel USA Pin with Secure Butterfly Clutch Patriotic Waving Flag Brooch for Suits Jackets Hats Veterans & 4th of July
Brandom Brands$6.004.7★
Txeawor 250 Anniversary Pins 1776-2026 12 Pcs American Flag 4th of July Pins USA Patriotic Brooch for Independence Day Veterans Day Memorial Day(Style-1)
Txeawor$18.404.7★
Txeawor 250 Anniversary Pins 1776-2026 2 Pcs American Flag 4th of July Pins USA Patriotic Brooch for Independence Day Veterans Day Memorial Day(Style-1)
Txeawor$9.954.6★
TACVEL 6 Pcs 250 Years America Flag Anniversary Pins for Men Women 250th Anniversary Lapel Enamel Pin Patriot Independence Day Gift Jewelry
TACVEL$11.584.7★
Rhinestone Waving USA Flag Brooch Pin for Women Silver Tone Fashion Crystal 4th of July American Patriotic Medal Blue Red Enamel Brooches Dress Accessories Veterans Independence Memorial Day Jewelry
Dtja$7.924.6★
What buyers say about american flag pin
What buyers praise and complain about, mined from review topics.What buyers love
“Beautifully made”
“As advertised”
“Great deal”
“Its fits”
“Great for handouts / gifts this year”
“The colors are vibrant”
“Looks beautiful”
“Made in the USA”
“not flimsy”
“What amazing pins”
What buyers complain about
“Extremely small”
“Cheap made like it was took from trash”
“falls off”
“only one fastener that doesnt fit - because 2nd post is in the way”
“Looks more expensive”
“Pin lock breaks fast with light normal use”
“Product is not bright”
“The colors are faded where I would have thought they would be a bit more vibrant”
“Printed way too dark”
“Not flattering”
Top return reasons
Common questions
- Is american flag pin profitable to sell on Amazon United States?
- The niche generates $231K/yr across 47 tracked products. 10 of 11 products launched in the last 360 days are still selling. 90-day search growth is +52.1%. Flapen's verdict: Worth a look (63/100).
- How competitive is the american flag pin niche?
- 32 brands and 41 sellers compete. The top 5 products take 36% of clicks and top 5 brands hold 40% of demand.
- What do buyers complain about in american flag pin?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Durability. The return rate is 1.1%.
- When does demand for american flag pin peak?
- Demand peaks in Jul–Oct–Nov; the busiest month runs 2.6× the quietest.
- What does it cost to enter the american flag pin niche?
- Listings span $5.14–$18.56; the average listing price is $10.17 (sweet spot $15–$100). The average incumbent carries 434 reviews — the moat a new listing must climb.